
Bobby Cameron
VP, Principal Analyst at Forrester Research
VP, Principal Analyst, Serving CIOs – Focus: Transforming, maturing IT Org for Business Technology (BT), innovation, globalization, BT demand management
Articles
-
Aug 22, 2024 |
forrester.com | Bobby Cameron |Tracy Woo |Marianne Doran-Collins
The days of creating an IT strategy in a vacuum are long gone. With technology embedded ever deeper in the business, strategy conversations between business and IT organizations must stay fluent and on point. However, this presents a huge challenge for most tech execs.
-
Feb 9, 2024 |
forrester.com | Chuck Gahun |Bobby Cameron |Sandy Carielli |Michelle Beeson
Today’s businesses must constantly adapt to cyclical post pandemic macroeconomic conditions, emerging technologies like generative AI, and new consumer trends like social commerce. For leaders to deliver the next wave of business growth, they will need superior and relentless alignment to achieve high-performance IT — the pursuit of continuously improving business results through technology.
-
Aug 21, 2023 |
forrester.com | Bobby Cameron |Naveen Chhabra |Tracy Woo
Forrester’s Technology & Innovation North America Forum in Austin, Texas is fast approaching (September 10–12).
-
Aug 9, 2023 |
forrester.com | Frederic Giron |Bobby Cameron |Charles Betz |Keith Johnston
When determining Forrester’s Technology Strategy Impact Award finalists, we seek to recognize excellence in technology strategy that drives an obsession with customer success and business growth. The companies recognized here are executing a future fit technology strategy that enables their company to quickly reconfigure business capabilities to meet future customer and employee demands with adaptivity, creativity, and resilience.
-
Jul 13, 2023 |
forrester.com | Bobby Cameron |Katy Tynan
Try JournoFinder For Free
Search and contact over 1M+ journalist profiles, browse 100M+ articles, and unlock powerful PR tools.
Start Your 7-Day Free Trial →X (formerly Twitter)
- Followers
- 361
- Tweets
- 29
- DMs Open
- No

Come hear me in a lively discussion of hybrid cloud. Register here: https://t.co/dB7fw6AEPz

Ready for #digitaltransformation? Get a crash course on Forrester’s future fit model in this episode of What It Means. https://t.co/v88F4YGSbp #ForresterPodcast https://t.co/gCYqwxtFdi

The old playbook for how CIOs can manage tech budgets through tough times will not work for today’s pandemic. While CIOs are under intense pressure to cut tech budgets, technology plays a vital role in survival and success during this recession. https://t.co/m4vBMyeWuC https://t.co/ckf9Bu3I6U