Brittany Ricciardi

Apr 1, 2024 | mondaq.com | Katherine P. Califa |Brittany Ricciardi |Christopher Cain |Nathan Beaver

Trademark disputes can be time-consuming and costly. By proactively assessing risks and taking steps to avoid infringement, emerging companies save time and money. At the crux of most trademark disputes is the claim that consumers are likely to be confused by the simultaneous use of brand-identifiers by unrelated parties. A "brand-identifier" is anything that a consumer associates with a company such as its brand name, logo, tagline, or the look or shape of its packaging.

Mar 27, 2024 | today.westlaw.com | Katherine P. Califa |Christopher Cain |Nathan Beaver |Brittany Ricciardi

(April 23, 2024) - Foley & Lardner attorneys Katherine Califa, Christopher Cain, Nathan Beaver and Brittany Ricciardi explain how trademark disputes typically form and offer some advice on how to prevent such disputes. Trademark disputes can be time-consuming and costly. By proactively assessing risks and taking steps to avoid infringement, emerging companies save time and money.

Mar 8, 2024 | mondaq.com | Katherine P. Califa |Brittany Ricciardi |Christopher Cain |Nathan Beaver

Healthy food and beverage ("F&B") companies frequently use social media to advertise. When used appropriately, social media campaigns can be incredibly effective tools to help emerging F&B companies reach target consumers, create buzz, and generate sales. Due to the informality of social media, forgetting that a brand's social media posts are subject to the same advertising rules as more traditional forms of advertisements, like television commercials or printed ads, is easy.

Nov 14, 2023 | mondaq.com | Katherine P. Califa |Brittany Ricciardi |Christopher Cain |Nathan Beaver

Intellectual property protection is essential for emerging companies in the healthy food and beverage ("F&B") space to attract investors and stand out from competitors. To gain a competitive edge, companies should understand and be intentional about building their intellectual property portfolio, which can include patents, trademarks, copyrights and trade secrets. A robust – or lackluster – IP portfolio can make or break an emerging company.

Nov 9, 2023 | lexblog.com | Katherine P. Califa |Brittany Ricciardi |Christopher Cain |Nathan Beaver

Intellectual property protection is essential for emerging companies in the healthy food and beverage (“F&B”) space to attract investors and stand out from competitors. To gain a competitive edge, companies should understand and be intentional about building their intellectual property portfolio, which can include patents, trademarks, copyrights and trade secrets. A robust – or lackluster – IP portfolio can make or break an emerging company.