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Jul 9, 2024 | 
mediacatmagazine.co.uk | Josh Graham |Claire Hutchings |Sarah Yeats |Andrea Buzzi
Obviously, this is a title that’s meant to be annoying, but it really is true. This was a terrible example of an awareness campaign. And that’s because it wasn’t one at all… for starters, I’d noticed that outside my social sphere, no one seemed to be particularly aware of BRAT or its story. Whereas for those in the know, you’d be forgiven for thinking that Jesus Christ, Mars Delights and Motorola Razrs were making a comeback all on the same day. Naturally, I was left quite perplexed by this.
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Apr 3, 2024 | 
mediacatmagazine.co.uk | Claire Hutchings |Jonathan Fraser |Chris Jefford |Jonathan Izzard
The agency market is a saturated space (There are over 17,000 Advertising Agency businesses in the UK as of 2023!) and it’s getting trickier for agencies to establish their brand, showcase their unique value proposition and outshine their rivals. This is why every agency requires a hero moment. But before you whip out the lycra and black mask, what does a hero moment mean, exactly?
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Oct 17, 2023 | 
news.cgtn.com | Claire Hutchings
Editor's note: Claire Hutchings is the director of monitoring, evidence, and learning at the BRAC Ultra-Poor Graduation Initiative. The article reflects the author's opinions and not necessarily the views of CGTN. We are at the halfway point for implementing the Sustainable Development Goals (from 2015 to 2030), but we are not halfway to achieving them.
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Aug 22, 2023 | 
worldfinance.com | Claire Hutchings
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Mar 27, 2023 | 
prweek.com | Claire Hutchings
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PR agencies are home to the best communications talent in the business. Why, then, are they so bad at executing their own PR and marketing?
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Mar 20, 2023 | 
khaleejtimes.com | Claire Hutchings
For starters, they can make greater use of registries linked to existing poverty-focused programmes By Claire Hutchings Published: Mon 20 Mar 2023, 10:46 PM We are at the halfway point for implementing the Sustainable Development Goals (from 2015 to 2030), but we are not halfway to achieving them. In fact, in many critical areas — from poverty to food security — progress has been reversed in recent years, owing to severe and compounding crises. In this difficult environment, governments...
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Mar 18, 2023 | 
elnacional.com | Claire Hutchings
Estamos a mitad de camino de implementar los Objetivos de Desarrollo Sostenible (de 2015 a 2030), pero no estamos a mitad de camino de alcanzarlos. De hecho, en muchas áreas críticas -desde la pobreza hasta la seguridad alimentaria-, el progreso se ha revertido en los últimos años, debido a crisis agudas y combinadas. En este contexto difícil, los gobiernos de todo el mundo deben volver a comprometerse con urgencia con los ODS, inclusive con la promesa subyacente de no dejar a nadie rezagado.
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Mar 18, 2023 | 
bitlysdowssl-aws.com | Claire Hutchings
Estamos a mitad de camino de implementar los Objetivos de Desarrollo Sostenible (de 2015 a 2030), pero no estamos a mitad de camino de alcanzarlos. De hecho, en muchas áreas críticas -desde la pobreza hasta la seguridad alimentaria-, el progreso se ha revertido en los últimos años, debido a crisis agudas y combinadas. En este contexto difícil, los gobiernos de todo el mundo deben volver a comprometerse con urgencia con los ODS, inclusive con la promesa subyacente de no dejar a nadie rezagado.
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Mar 14, 2023 | 
kathmandupost.com | Claire Hutchings
We are at the halfway point for implementing the Sustainable Development Goals (from 2015 to 2030), but we are not halfway to achieving them. In fact, in many critical areas—from poverty to food security—progress has been reversed in recent years, owing to severe and compounding crises. In this difficult environment, governments worldwide must urgently recommit to the SDGs, including their underlying promise to leave no one behind. The challenge is formidable.
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Mar 13, 2023 | 
almendron.com | Claire Hutchings
Estamos a mitad de camino de implementar los Objetivos de Desarrollo Sostenible (de 2015 a 2030), pero no estamos a mitad de camino de alcanzarlos. De hecho, en muchas áreas críticas -desde la pobreza hasta la seguridad alimentaria-, el progreso se ha revertido en los últimos años, debido a crisis agudas y combinadas. En este contexto difícil, los gobiernos de todo el mundo deben volver a comprometerse con urgencia con los ODS, inclusive con la promesa subyacente de no dejar a nadie rezagado.
