Holly Friend

Dec 5, 2024 | lsnglobal.com | Holly Friend |Emily Rhodes

Why Brands Must Reclaim Decision-Making  Digital anthropologist Matt Klein tells LS:N Global why we’re losing our ability to make decisions – and how rejecting curation, embracing happenstance and getting lost on purpose can help us. By Holly Friend and Emily Rhodes

Oct 10, 2024 | lsnglobal.com | Holly Friend |Rachitha Seneviratne

Paradigms 2024: Future of Branding Brand storytelling and the evolving definition of creativity were hot topics as well-known and emerging designers gathered in Rome to determine the future of branding. By Holly Friend and Rachitha Seneviratne

Aug 5, 2024 | lsnglobal.com | Holly Friend

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Jul 18, 2024 | lsnglobal.com | Dan Hastings |Gabriela Białkowska |Holly Friend

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Jul 9, 2024 | thefuturelaboratory.com | Holly Friend |Rachitha Seneviratne

Imagining, Not Predicting, the FutureIt’s easy to be pessimistic about the future. But in Tangier, speakers bucked the trend of doomerism, instead choosing to approach tomorrow with hopeful creativity. Rejecting the act of ‘predicting’ in favour of ‘choosing’ the future we want, cultural anthropologistMatt Kleinand urban plannerGeci Karuri-Sebinasat down to share their hopes for tomorrow.