Articles
-
5 days ago |
digiday.com | Jessica Davies
This article is a WTF explainer, in which we break down media and marketing’s most confusing terms. More from the series →In today’s tech lexicon, slapping “AI” in front of a problem, or a product, is the fastest way to make something old sound new, whether it’s clickbait, content farms, or a decade-old dashboard with a fresh coat of hype. The same can be said for AI slop — a term that seems to have gradually gained traction among media and marketing professionals over the last six months/year.
-
2 weeks ago |
digiday.com | Jessica Davies
AI may be fueling a fresh chapter in ad tech fraud — and not in ways the industry is ready for. Generative AI content farms are stealing publishers’ ads.txt files to hijack ad revenue, according to DoubleVerify, which has been tracking the activity since January.
-
2 weeks ago |
digimarcon.com | Jessica Davies
By Jessica Davies AI may be fueling a fresh chapter in ad tech fraud — and not in ways the industry is ready for. Generative AI content farms are stealing publishers’ ads.txt files to hijack ad revenue, according to DoubleVerify, which has been tracking the activity since January.
-
2 weeks ago |
digiday.com | Jessica Davies
With mounting pressures to do more with fewer resources, publishers are starting to explore how agentic AI could help them work smarter, faster and more efficiently. Hearst is testing how agentic AI can improve its processes for its ad sales division, while Thomson Reuters — owner of news agency Reuters — has incorporated agentic AI in its business divisions. And Belgian-headquartered publisher DPG Media has integrated the tools across departments.
-
2 weeks ago |
digiday.com | Seb Joseph |Jessica Davies
By Seb Joseph and Jessica Davies • May 21, 2025 • Google’s recent clarification that it can still crawl and index web content — even after publishers opt out of its AI training — serves as yet another reminder of how little control publishers have historically had within the Google ecosystem. Here’s a look at what’s in and out for publishers in the era of Google AI Overviews and the rise of AI platforms.
Try JournoFinder For Free
Search and contact over 1M+ journalist profiles, browse 100M+ articles, and unlock powerful PR tools.
Start Your 7-Day Free Trial →X (formerly Twitter)
- Followers
- 7K
- Tweets
- 5K
- DMs Open
- Yes
RT @worklife_news: WorkLife is proud to present season three of The Return, a podcast about the modern workforce, with this limited six-epi…
Parents are still dealing with severe knock-on effects on their kids caused by pandemic-induced circumstances – here's how that's affected their work/jobs #Jobs #COVID_19 #work #parenting https://t.co/gDIGBglIEf
https://t.co/qfeshVuJaO Some real talk from this working dad, who is a senior exec at a global retailer, about the toll sleep deprivation has on him at work #worklifebalance #workingparents