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Jan 8, 2025 |
lsnglobal.com | Alice Crossley |Darshita Goyal |Marta Indeka
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Aug 5, 2024 |
lsnglobal.com | Gabriela Białkowska |Alice Crossley |Marta Indeka
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Jul 15, 2024 |
lsnglobal.com | Alice Crossley |Emily Rhodes |Marta Indeka |Fiona Harkin
Canada – High-performance outerwear brand Arc’teryx has launched Walk Gently, a design platform and clothing line amplifying Indigenous voices, created in collaboration with xʷməθkʷəy̓əm (Musqueam) artist Cole Sparrow-Crawford. Arc’teryx was founded on the territories of the xʷməθkʷəy̓əm (Musqueam), Sḵwx̱wú7mesh (Squamish) and səlilwətaɬ (Tsleil-Waututh) people, known today as Vancouver.
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Jul 14, 2024 |
lsnglobal.com | Alice Crossley |Emily Rhodes |Marta Indeka |Fiona Harkin
Canada – High-performance outerwear brand Arc’teryx has launched Walk Gently, a design platform and clothing line amplifying Indigenous voices, created in collaboration with xʷməθkʷəy̓əm (Musqueam) artist Cole Sparrow-Crawford. Arc’teryx was founded on the territories of the xʷməθkʷəy̓əm (Musqueam), Sḵwx̱wú7mesh (Squamish) and səlilwətaɬ (Tsleil-Waututh) people, known today as Vancouver.
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Jul 12, 2024 |
lsnglobal.com | Marta Indeka |Emily Rhodes |Alice Crossley |Dan Hastings
Italy – Peroni Nastro Azzurro 0.0% unveiled a new campaign titled ‘0.0% to 100%’, starring F1 driver Charles Leclerc and offering a glimpse of his life off the track. Set in Lake Como, Italy, the initial video of the series is intended to launch the ambassadorship and debut Charles Leclerc as the new face of the alcohol-free beer brand.
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Jul 12, 2024 |
lsnglobal.com | Alice Crossley |Marta Indeka |Emily Rhodes |Dan Hastings
Italy – Peroni Nastro Azzurro 0.0% unveiled a new campaign titled ‘0.0% to 100%’, starring F1 driver Charles Leclerc and offering a glimpse of his life off the track. Set in Lake Como, Italy, the initial video of the series is intended to launch the ambassadorship and debut Charles Leclerc as the new face of the alcohol-free beer brand.
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Jul 1, 2024 |
lsnglobal.com | Gabriela Białkowska |Alice Crossley |Seyi Oduwole |Marta Indeka
UK – Bentley Motors has unveiled its new brand How do you Bentley?, developed by luxury custom agency IPG-X. It aims to position Bentley beyond the realm of luxury cars and to highlight its evolving identity and broader lifestyle appeal. The campaign is targeted at Gen B, which consists of Bentley owners and fans ‘all united by their common mindset to challenge the status quo, push the boundaries of luxury and explore the world of tomorrow,’ the company stated in a press release.
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Jun 28, 2024 |
lsnglobal.com | Dan Hastings |Gabriela Białkowska |Marta Indeka |Alice Crossley
Thailand – Vaseline has taken a significant step towards inclusivity with the release of its Transition Body Lotion, the first skincare product specifically designed for transgender women, whose skin can suffer from greater dryness due to hormonal imbalances. Developed over two years in conjunction with Ogilvy Singapore, the product incorporates ingredients such as niacinamide and isoflavones.
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Jun 28, 2024 |
lsnglobal.com | Marta Indeka |Gabriela Białkowska |Dan Hastings |Alice Crossley
Thailand – Vaseline has taken a significant step towards inclusivity with the release of its Transition Body Lotion, the first skincare product specifically designed for transgender women, whose skin can suffer from greater dryness due to hormonal imbalances. Developed over two years in conjunction with Ogilvy Singapore, the product incorporates ingredients such as niacinamide and isoflavones.
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Jun 27, 2024 |
lsnglobal.com | Marta Indeka |Gabriela Białkowska |Alice Crossley |Seyi Oduwole
Global – Discover the top 50 innovations acknowledging, driving and anticipating change in our new Innovation Debrief 2024–2025 report. In a world driven by constant change and evolving consumer needs, this year’s Innovation Debrief report explores how, under the theme of activism and action, innovation isn’t just about continual disruption but about acknowledging, driving and anticipating change.