Michelle Hawley
Editorial Director at @SimplerMediaGrp, managing @VKTRNow — Host of CMO Circle
Articles
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6 days ago |
vktr.com | Michelle Hawley
A new study reveals significant gaps between business assumptions and actual customer preferences in AI-driven service experiences. Key TakeawaysAI integration focus. 81% of businesses have implemented AI in contact centers. Customer expectations gap. Leaders misjudge priorities like self-service and wait times. CX leader impact. Senior executives must align technology with trust to retain customers. Five9 released its 2025 Business Leaders Customer Experience Report on May 29, 2025.
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2 weeks ago |
vktr.com | Michelle Hawley
GAAD Foundation and ServiceNow launch AIMAC, an open‑source framework that uses axe‑core to score LLMs’ HTML output for accessibility — and publishes scores. It's Global Accessibility Awareness Day (GAAD), and the GAAD Foundation, partnered with ServiceNow, have unveiled the AI Model Accessibility Checker (AIMAC). This open‑source framework is designed to evaluate how well coding‑focused large language models (LLMs) produce accessible HTML code.
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3 weeks ago |
cmswire.com | Michelle Hawley
CMOs face rising ROI pressure, tech skill gaps and AI disruption. Here's what 500+ marketing leaders revealed in our 2025 State of the CMO Report. Essential Skills. Some of the key skills CMOs need to stay effective include data fluency, martech literacy and storytelling expertise. ROI Pressure. CMOs report increased demands for results from leadership, but many still rely on basic metrics and lack the data infrastructure or analytical skills to track meaningful business impact. GenAI Adoption.
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3 weeks ago |
vktr.com | Michelle Hawley
Leaders from OpenAI, Microsoft, CoreWeave and AMD warn US risks falling behind without urgent AI investments and global strategy. Key Takeaways Executives from OpenAI, Microsoft, CoreWeave and AMD urged Congress to accelerate investments in AI infrastructure, education and supply chains. All four leaders emphasized the urgency of American-led AI standards over authoritarian alternatives.
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4 weeks ago |
vktr.com | Michelle Hawley
New Oracle AI capabilities help utility agents summarize calls, reduce wait times and protect data — targeting billions in customer service savings. Key TakeawaysOracle Adds Agent-Supporting AI to Utility Call Centers. New AI features automate call tagging, summarization and personalization. Faster Calls, Smarter Service. Oracle's tools aim to reduce handle times, improve issue resolution and increase agent capacity. AI Tackles $124B Utility CX Challenge.
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It's pretty clear that investors are taking a cautious stance towards CoreWeave's IPO. I think this will prompt other AI companies to reassess strategies & their market valuations.
Today, we had the incredible honor of ringing the @Nasdaq Opening Bell, marking @CoreWeave's debut as a publicly traded company. We’re just getting started, and we can’t wait for what’s ahead! #CRWV https://t.co/KOuKVQl0Ys
RT @CoreWeave: Today, we had the incredible honor of ringing the @Nasdaq Opening Bell, marking @CoreWeave's debut as a publicly traded comp…
CoreWeave's co-founder Brannin McBee said he doesn't understand the fears around a potential AI bubble. But this isn't just a debate about the profitability of AI enterprises (though that's part of it). It's also fear about our current economic climate. There's a lot of
