Articles

  • 1 month ago | dailyprbrief.com | Nancy Marshall |Casey Weldon |Nicole Schuman |Kim Allain

    Read some of today's best PR and Comms industry news clips: How AI Is Changing Search—And Public Relations (Forbes - March 7, 2025) Authenticity and vulnerability are the heart of thought leadership (PR Daily - March 5, 2025) PR Roundup: Ben & Jerry's Meltdown, Apple's Opportunity, Bird Flu Leads to Cat Food Recall (PRNEWS - March 6, 2025) Stunt Watch: Mummy Pig's pregnancy, Netflix's Toxic Town billboards and Democrats' Trump protest (PRmoment (UK) - March 6, 2025) How American CEOs are...

  • Jan 10, 2025 | dailyprbrief.com | Eleanor Hawkins |Diana Marszalek |Nancy Marshall |Casey Weldon

    Read some of today's best PR and Comms industry news clips: The PR astroturfing strategy explained (Axios - January 9, 2025) 2024 Review: Top 10 News Stories (PRovoke - January 8, 2025) Public Relations Trends to Monitor, Standards to Uphold, in 2025 (PRsay - January 10, 2025) The Future Of Trade Media And B2B PR: 19 Expert Predictions (Forbes - January 10, 2025) UnitedHealthcare CEO's death could change corporate comms (PR Daily - January 9, 2025) CES 2025: A Conversation on Setting Up PR...

  • Jan 10, 2025 | prsay.prsa.org | Nancy Marshall

    As Bob Dylan sang, “The times, they are a-changin’.” Public relations professionals today have to consider LinkedIn shorts and YouTube podcasts. Press releases are written by artificial intelligence. In a world of AI, it’s natural to wonder: Where is public relations going? Is there a place for traditional PR? And as a communicator, what’s my place in this new reality?

  • Dec 16, 2024 | mainebiz.biz | Nancy Marshall

    For those who know me, skiing and marketing have played significant roles in my life and career. My two sons were raised on the slopes and became college racers and coaches. I taught skiing at Lost Valley, then worked for many years in the marketing department at Sugarloaf before starting my PR agency, with Sugarloaf as my first client. While skiing over the holidays, I realized many parallels between skiing and marketing. Here are my top 10: Have your gear ready.

  • Dec 3, 2024 | mdpi.com | Nancy Marshall |Kate Bishop |Homa Rahmat |Susan Thompson

    1. Introduction and ContextConsiderable research on plazas, streetscapes, and parks has shown that successful public places are functional, inviting, cared-for, and well-used [1,2,3]. Specifically, “successful public spaces are ones that are responsive to the needs of their users; are democratic in their accessibility; and are meaningful for the larger community and society” [4] (p. 1).

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