Steve Reis

2 weeks ago | mckinsey.com | Greg Kelly |Jill Zucker |Steve Reis |Tjark Freundt

April 7, 2025Business leaders today face a changing world order: intensifying geopolitical changes, shifts in trade relationships and policy, depopulation, fluctuating interest rates, stretched customers, and revolutionary technological innovations. In times of such uncertainty and change, productivity and cost cutting often become the natural focus. Such a view, however, is shortsighted and not a harbinger of prosperity in the years to come.

Sep 16, 2024 | mckinsey.com | Lareina Yee |Richelle Deveau |Steve Reis

Sales is one of the oldest known professions. The fundamental expectations of a seller’s role—building trust-based relationships, finding opportunities to create value for customers, and creating experiences that minimize friction—have remained constant over time. What’s new are the tools available to help sellers become more productive, especially with the rapid emergence of generative AI (gen AI) in recent years.