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1 week ago | 
dentaltown.com | Terry Shaw |Drs. Stevie Roberts |Robert C. Johnson |Howard Farran
One of the most underused, high-impact marketing assets in any dental practice is the satisfied patient. The best dental marketing agencies understand this and help their clients turn authentic experiences into trust-building tools that drive real growth. A prime example is Identity Dental Marketing, led by CEO Grace Rizza, whose philosophy of “squeezing the juice” encourages dental professionals to fully capitalize on every marketing opportunity, including testimonials.
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1 month ago | 
dentaltown.com | John Heimke |Terry Shaw |Howard Farran |Ed Kusek
Running a successful dental practice requires more than just excellent clinical skills, it demands strategic marketing to attract new patients and retain existing ones. With increasing competition and the digital landscape evolving rapidly, choosing the best dental marketing agency can make all the difference in your practice’s growth.
Identity Dental Marketing has earned a reputation for delivering high-impact, customized marketing solutions designed specifically for dental professionals.
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2 months ago | 
dentaltown.com | John Heimke |Robert Rosenfeld |Terry Shaw |Giacomo Tarquini
In today’s digital world, a dental practice’s online reputation is a crucial factor in attracting new patients and building credibility. One of the most effective ways to enhance your online presence is by increasing your Google reviews. A high volume of authentic, positive reviews can improve local search rankings, establish trust, and position your practice as a top choice in your community.
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Nov 20, 2024 | 
dentaltown.com | Terry Shaw |Nareg Apelian |Rooz Khosravi |Ben Curtis
In the ever-evolving dental industry, effective marketing is essential for practice success. With increasing competition, adopting strategies that resonate with potential patients and highlight your unique offerings is crucial. At Identity Dental Marketing, we specialize in crafting comprehensive marketing solutions that empower dental practices to thrive. Here’s why our approach sets us apart and makes us the leading dental marketing agency nationwide.
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Oct 29, 2024 | 
dentaltown.com | Robert Rosenfeld |Terry Shaw |Joe Whitehouse |Whitney White
Q: How can I handle patient scheduling calls before my dental office is officially open, especially when staff isn't available, and the office isn't operational?
A: Managing calls and scheduling prior to opening can be tricky, but there are effective ways to handle this:
Consider having someone skilled in phone management who can also book patients. Continuous phone monitoring during the startup phase helps ensure no call goes unanswered.
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Sep 19, 2024 | 
dentaltown.com | Tom Hughes |Terry Shaw |Jeanette MacLean |Jarod Johnson
Acquiring a dental practice is an exciting venture, but it comes with its own set of challenges. A well-thought-out marketing plan is essential to ensure a smooth transition, retain existing patients, and attract new ones.
When taking over a practice with a strong existing patient base and established reputation, you might opt to postpone rebranding for up to six months. This allows you to maintain the trust built by the previous owner while you adjust.
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Aug 6, 2024 | 
dentaltown.com | Terry Shaw |David Paulson |Grant Olson
The relationships between a general dentist and specialists are important, but what do we look for in the specialists we refer to? What is most important in working with a specialist? Why do some patients resist when being referred to a specialist? And when do we refer to certain specialists?
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Jul 8, 2024 | 
dentaltown.com | Robert Rosenfeld |Jeanette MacLean |Terry Shaw |Sanjukta Mohanta
Podcast Episode #490: Investor Alert! Navigating Market Turbulence – What You Don’t Know May be Harmful to Your Financial Future! – Frances Stacy
Episode #490: Dentist Freedom Blueprint Podcast
Investor Alert! Navigating Market Turbulence – What You Don’t Know May be Harmful to Your Financial Future! – Frances Stacy
Busy business owners and investors everywhere are trying to figure out how to better navigate these uncertain and turbulent times.
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Jun 13, 2024 | 
dentaltown.com | Terry Shaw
Rethinking the Endodontic Experience with Laser Technology: Part 1
by Dr. Justin Kolnickhttps://www.dentaltown.com/onlinece/details/1158/rethinking-the-endodontic-experience-with-laser-technology-part-1There has been much misinformation circulated about lasers in endodontics, both by laser and non-laser users alike.
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May 28, 2024 | 
dentaltown.com | John Nosti |Terry Shaw |Nareg Apelian |Rooz Khosravi
Lately, I’ve been receiving an increasing number of emails, invoices, and letters from clients that originate from unethical outside marketing companies.
I’ve come across advertisements disguised as invoices and numerous companies spamming my clients about supposed major Google changes, insisting they need to “be aware of this major change that is coming up!”
I even fell for a “free directory listing” scam myself, which turned out not to be free.
