BrandEquity.com

2 weeks ago | brandequity.economictimes.indiatimes.com | Kenrick Cai

Updated On Apr 10, 2025 at 11:33 AM ISTAlphabet said on Wednesday it was still committed to spending some $75 billion this year to build out data center capacity despite turmoil over U.S. tariffs and sought to reassure investors that its AI plans were yielding good returns. Investors are fretting about the massive capital costs of AI projects, especially as uncertainty surrounding U.S. President Donald Trump's tariffs roil markets and cloud the economic outlook.

3 weeks ago | brandequity.economictimes.indiatimes.com | Vishesh Sharma

During the pandemic, as people were confined to their homes and scrolling through Instagram, brands capitalised on the moment by partnering with influencers and offering them lucrative deals to endorse their products. But that era has faded. Today, many content creators are stepping away from the influencer lifestyle and returning to traditional 9-to-5 jobs.

1 month ago | brandequity.economictimes.indiatimes.com

Electric Vehicle Manufacturing: Volkswagen plans to launch an affordable 20,000-euro electric car in 2027 with a focus on the European market. The car's innovative software from a joint venture with Rivian will simplify manufacturing. By 2027, Volkswagen aims to introduce eight budget-friendly EV models, with the ID.2 arriving this year. However, Volkswagen faces stiff competition from other manufacturers.

1 month ago | brandequity.economictimes.indiatimes.com

Home Sales In US: Sales of previously occupied U.S. homes increased by 4.2 per cent in February due to lower mortgage rates and more available properties. The median sales price reached an all-time high for February. Buyer traffic decreased while seller traffic increased. First-time buyers, cash buyers, and the supply of homes for sale all rose last month.

1 month ago | brandequity.economictimes.indiatimes.com | Himanshu Arora

Updated On Mar 22, 2025 at 09:40 AM ISTAI is transforming the way businesses operate, and the service industry - especially advertising agencies - is no exception. However, agencies are in a somewhat ironical position right now. Most service businesses, including agencies, charge clients based on time and effort- more people, more billable hours, more revenue. But AI is about reducing manual effort and automating redundant tasks, making it seem counterproductive in the current agency model.