Press Gazette

2 days ago | pressgazette.co.uk | Charlotte Tobitt

The owner of ad-funded lifestle publisher Ladbible said it now has seventeen $1m-plus advertisers as it predicted 10% revenue growth for the current financial year. LBG Media, which is listed on the London Stock Exchange and is worth more than £200m, said 12 of these clients are in the UK and five are in the US where it is seeing “positive momentum with large brands and blue-chip advertisers” such as Netflix, Dunkin’ Donuts and Pepsico.

4 days ago | pressgazette.co.uk | Charlotte Tobitt

The BBC World Service has launched a pilot website in Polish using AI translation in a “systemic” way for the first time. BBC News deputy global director Fiona Crack told Press Gazette the use of AI in the launch of BBC News Polska was designed to help bring the BBC’s coverage of stories of global interest such as the wars in Ukraine and Gaza to new audiences in a “slimline and efficient” way. “Some of our language services are significant size teams doing a lot of local and relevant journalism.

4 days ago | pressgazette.co.uk | Charlotte Tobitt

Will Payne, The Sun’s director of digital (editorial), is leaving after almost 11 years to join fellow News Corp title the New York Post. Payne will become deputy editor-in-chief of the New York Post Group, reporting to editor-in-chief Keith Poole – who also joined from The Sun, where he had been digital editor and deputy editor, in March 2021.

4 days ago | pressgazette.co.uk | Charlotte Tobitt

Former British Journalism Award innovation winner Sophia Smith Galer has launched an AI app aiming to help journalists get more traction with their videos on social media. Freelance journalist and digital consultant Smith Galer, who previously worked for BBC News and Vice and was one of the first UK journalists to make waves on Tiktok, has created Sophiana to, she says, halve the time it takes to create “algorithm-ready” videos.

1 week ago | pressgazette.co.uk | Charlotte Tobitt

Bustle publisher BDG has been spending this year putting more focus on originality and exclusive access to make its brands aimed at young women “stronger and more intentional”. US-based BDG had already moved away from putting search and social traffic front of mind, executive vice president of editorial Charlotte Owen told Press Gazette, and it is now embracing the things it can uniquely deliver that its audience would not otherwise be able to get for themselves.