Adweek

Adweek, often referred to as Ad Week, is a weekly magazine in the United States that focuses on the advertising industry. Established in 1978, it provides insights into creativity, the dynamics between clients and agencies, international advertising trends, ongoing account reviews, and fresh marketing campaigns. Over the years, Adweek has reported on significant changes in the industry, such as the rise of cable TV, the move away from commission-based payment models for agencies, and the impact of the Internet.

National, Trade/B2B

English

Magazine

Outlet metrics

Domain Authority

Ranking

Global

#57777

United States

#16931

News and Media

#818

Traffic sources

Monthly visitors

Articles

X Is Testing a Way To Take Community Notes to the Next Level

1 day ago | adweek.com | Kendra Barnett

We deliver! Get curated industry news straight to your inbox. Subscribe to Adweek newsletters. Beginning Thursday, X will start testing a feature that labels posts that have been liked by users with differing viewpoints. Intended to highlight content that has consensus opinions, the tool is rolling out as a pilot to a group of a few thousand testers, all of whom are contributors to Community Notes, X’s crowdsourced approach to fact-checking.
How a Car Brand Drove Funding for And Just Like That Companion Series

1 day ago | adweek.com | Bill Bradley

We deliver! Get curated industry news straight to your inbox. Subscribe to Adweek newsletters. And just like that … a car brand is essentially responsible for hitting the green light on the new And Just Like That companion series. Premiering alongside the Sex and the City spin-off’s new season last week, Behind the Look is Warner Bros. Discovery’s first editorially driven companion show, according to Twyla Huang-DiSimone, svp of brand strategy and solutions for WBD.
Google Pulls NSFW Video App XShorts From Play Store After ADWEEK Exposes Brand Ad Placement

1 day ago | adweek.com | Kendra Barnett

We deliver! Get curated industry news straight to your inbox. Subscribe to Adweek newsletters. Google has removed the popular adult video app XShorts, which has been trending in the top five apps on the Play store this week, after an ADWEEK investigation found blue-chip brands like Verizon, Shell, and Amazon have been inadvertently displaying ads on the platform.
WBD's Latest Round of Layoffs Hit Cable TV

2 days ago | adweek.com | Saleah Blancaflor

We deliver! Get curated industry news straight to your inbox. Subscribe to Adweek newsletters. Warner Bros. Discovery is laying off dozens of staffers across its linear networks as the media giant continues to navigate the declines in cable viewership, ADWEEK has learned. A source familiar with the matter confirmed to ADWEEK that the cuts were in the double digits, affecting under 100 employees.
WPP's Mark Read Says AI Will Upend the Advertising Workforce

2 days ago | adweek.com | Brittaney Kiefer

We deliver! Get curated industry news straight to your inbox. Subscribe to Adweek newsletters. Artificial intelligence (AI) will reduce the current workforce in the advertising industry, while also creating new types of jobs, according to WPP chief executive Mark Read. Speaking at the inaugural SXSW London on Wednesday, Read was asked what impact AI will have on jobs in the industry.
TechMagic: Vibe Coding, AI Journalism, XR Warfare, AI App Building, and Apple Gaming

2 days ago | adweek.com | Cathy Hackl

We deliver! Get curated industry news straight to your inbox. Subscribe to Adweek newsletters. In this episode of TechMagic, hosts Cathy Hackl and Lee Kebler unpack the latest breakthroughs in AI and their ripple effects across industries. Cathy dives into the strange world of vibe coding and discovers anyone can gamify the pitfalls of the dating scene.
EXCLUSIVE: Ads From Verizon, Shell, and Others Ran Next to Explicit Videos on Top Android App

2 days ago | adweek.com | Kendra Barnett

We deliver! Get curated industry news straight to your inbox. Subscribe to Adweek newsletters. Ads from major brands including Verizon, Amazon, and Popeyes ran next to sexually suggestive or racially offensive content on a popular short-form video platform XShorts, ADWEEK has confirmed. At the time of writing, XShorts has over a million downloads and is the top app in the free entertainment category on the Google Play store.
Apple TV+ Tees Up Stick Amid a Real-Life Golf Boom

2 days ago | adweek.com | Saleah Blancaflor

We deliver! Get curated industry news straight to your inbox. Subscribe to Adweek newsletters. Apple TV+ is aiming for a hole-in-one with its latest sports series. This week, the streaming service premiered Stick, a new sports comedy starring Owen Wilson and Peter Dager. The show follows Wilson as Pryce Cahill, a retired golf superstar whose career was derailed by a tournament meltdown, as he returns to the course to mentor a teenage phenom played by Dager.
Breaking the Code: How NBCU's SpotOn Unlocks Retail Media's Next Frontier

2 days ago | adweek.com | Evan Hovorka

We deliver! Get curated industry news straight to your inbox. Subscribe to Adweek newsletters. The convergence of retail media and premium CTV content is reshaping how brands connect with consumers through data-driven, targeted advertising across trusted media platforms.
WXIA Moves Anchor Cheryl Preheim from Mornings to Afternoons

2 days ago | adweek.com | Kevin Eck

We deliver! Get curated industry news straight to your inbox. Subscribe to Adweek newsletters. WXIA morning anchor Cheryl Preheim is moving to the 4 p.m. newscast alongside Faith Jessie for the Atlanta NBC affiliate. In a Facebook post, she told viewers about the change. She joined the station in 2016. “I’ll be enjoying a regular schedule — turning off the 2 AM alarm clock for a full night’s sleep, along with breakfast, school drop-off, and staying up later at night with my family,” she said.