Lauren Mang

Portland

Writer and Editor at Freelance

Freelance writer and editor. Flashy dresser, raging liberal, mediocre tennis player, devoted Bearcats fan.

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Articles

Hourglass Cosmetics, London

1 week ago | vmsd.com | Lauren Mang

Last spring, iconic British department store Selfridges unveiled its London flagship’s splashy new beauty hall after a year-long renovation. The ground-floor beauty destination featured improved sightlines and navigation, refreshed LED illumination and new counters for more than 30 beauty brands. Among them was Los Angeles-based Hourglass Cosmetics, debuting a new 70-square-foot counter experience – an upgrade from its previous (and much smaller) presence in the store’s beauty workshop area.
Visual Merchandising and Store Design

1 week ago | vmsd.com | Lauren Mang

THERE’S NOTHING QUITE like baseball at nighttime: At the Rawlings Experience flagship, an immersive experience to all things baseball, that frenetic energy of a game under the lights was just what St. Louis-based architecture firm Oculus Inc. intended to channel.
Portfolio: Grid Coffee, Chengdu, China

2 months ago | vmsd.com | Lauren Mang

ESCAPING THE HUSTLE and bustle of city life might not be easy in Chengdu, China – the fourth most populous city in the country with more than 20 million residents – but Grid Coffee, a coffee shop with a compact footprint inside the sprawling six-story, mixed-use development The Ring, provides a scenic escape. “We tried to create a sense of being immersed in a relaxed [natural] ambience,” says Darren Xu, Founder of Shanghai-based design company Spider Creative, which designed the space.
2025 Retail Trends Forecast: What’s to Come

Feb 6, 2025 | vmsd.com | Lauren Mang

ABOVE PHOTO: Wu Jianquan, Shenzhen, ChinaTHE NEW YEAR brings new resolutions, new perspectives – even new memes (looking at you, TikTok). But there are also plenty of new and emerging retail trends to keep on the radar as we get underway with 2025.
Fountain of Retail Inspiration

Oct 15, 2024 | vmsd.com | Lauren Mang

TOP PHOTO: ISTOCKPHOTOKC, Here We Come!Mentions of Kansas City, Mo., likely conjure a certain football team with back-to-back Super Bowl wins, its tight end and his pop star girlfriend or maybe the occasional “Ted Lasso” reference.
La Sportiva, Boulder, Colorado

Oct 8, 2024 | vmsd.com | Lauren Mang

ITALIAN MOUNTAIN GEAR and apparel brand La Sportiva planted its first U.S. flagship in Boulder, Colo., a city surrounded by the Rocky Mountains, recognized as a haven for hiking, climbing and other outdoor adventures. For the family-owned brand, which has created its wares in the foothills of Italy’s Dolomite Mountain range for more than 90 years, Boulder was an obvious choice.
Portfolio: Kuiu, Dallas

Aug 1, 2024 | vmsd.com | Lauren Mang

WHEN DIXON, CALIF.-BASED hunting gear and apparel brand Kuiu was looking to open its latest flagship, a 4500-square-foot store in Dallas, it wanted to prioritize selling once-in-a-lifetime adventures, not products. From the outset, that meant greeting shoppers with dramatic images of mountain peaks, sweeping vistas and the brand’s wares in action via large lightboxes in the exterior windows.
La Collection Privée Christian Dior, New York

Jun 2, 2024 | vmsd.com | Lauren Mang

FOR ITS FIRST standalone fragrance boutique in the United States, LVMH-owned luxury French fashion house Christian Dior (Paris) opted for a location with no shortage of foot traffic: New York’s John F. Kennedy International Airport.
EE Studio, London

Apr 8, 2024 | vmsd.com | Lauren Mang

A HEADY MIX of calm and excitement: That’s the feeling Richard Bennett, Creative Director at London-based Dalziel & Pow, hopes to elicit from guests entering the EE Studio for the first time. “Excitement at the scale, the interactivity, the cool product, the beauty of the space,” he says of the new 4230-square-foot flagship from U.K. mobile network operator and Internet Service Provider (ISP) EE.
Face Time

Feb 6, 2024 | vmsd.com | Lauren Mang

A RECENT REPORT from Coresight Research last summer showed foot traffic in U.S. luxury malls was up by 12 percent in 2022 compared to 2019, while lower-end malls saw a 10 percent increase – and mannequin manufacturers are taking note, creating works that offer customization, body representation and even iterations that are symbolic of IRL interactions.

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