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LeRoy Horton

Articles

  • 1 month ago | dentaltown.com | Thomas Giacobbi |Ben Curtis |LeRoy Horton |Sam Mittelsteadt

    Why the Right Dental Marketing Agency Matters Most In the ever-shifting world of digital marketing, working with the best dental marketing agency can mean the difference between thriving online or fading into obscurity. Google’s search algorithm updates are frequent and often unpredictable, making it harder for dental practices to maintain top-tier visibility without expert help. That’s where Identity Dental Marketing comes in.

  • 1 month ago | dentaltown.com | Howard Farran |LeRoy Horton |Sam Mittelsteadt |Steven Glassman

    Changing the name of a dental practice is a significant step that requires careful planning to maintain brand consistency, safeguard patient trust, and ensure a smooth transition. Whether the change stems from a merger, rebranding, or business growth, a strategic approach is essential to prevent confusion and disruption.

  • Dec 4, 2024 | dentaltown.com | Elizabeth DiBona |Jonelle Anamelechi |Jarod Johnson |LeRoy Horton

    The Importance of a Strong Online Presence In today’s competitive dental landscape, establishing a strong online presence is essential for attracting and retaining patients. The key to improving visibility on search engines is effective search engine optimization (SEO). At Identity Dental Marketing, we specialize in SEO strategies specifically tailored to the unique needs of dental practices, helping them stand out in their local markets and connect with potential patients.

  • Nov 30, 2024 | dentaltown.com | Nareg Apelian |David Sherberg |LeRoy Horton |Sam Mittelsteadt

    The Importance of Balancing Professionalism and Accessibility Striking the right balance between professionalism and accessibility is crucial for dental practices, and a smart marketing strategy is key to achieving that. In today’s digital age, social media marketing offers a unique opportunity for dental offices to authentically engage with patients, build a supportive community, and develop lasting relationships.

  • Nov 6, 2024 | dentaltown.com | Hunter Satterfield |Thomas Giacobbi |LeRoy Horton |Howard Farran

    “This is the power of community, and uplifting one another, and connection – that real human interaction we have missing when we turn to the phone or the computer.” ~Dr. Maggie Augustyn In this episode of Everyday Practices Dental Podcast, hosts Regan Robertson, Dr. Maggie Augustyn and Dr. Chad Johnson discuss their approaches to continuing education (CE) in dentistry.

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