Zhi Ying Barry

Oct 8, 2024 | forrester.com | Zhi Ying Barry |Leslie Joseph |Emily Pfeiffer |Zhi-Ying Barry

As a leader of your technology organization, you most likely face the perennial measurement issue: misalignment. This misalignment plays out in a number of ways, varying in altitude and severity. However, one of the most critical areas is metrics. Tech leaders often grapple with finding a measurement approach that drives alignment. Why does this matter? According to Forrester, companies with high alignment experience nearly twice as much revenue growth compared to those without it.

Sep 12, 2024 | forrester.com | Martin Gill |Aurelie L'Hostis |Zhi Ying Barry

The European Union Artificial Intelligence Act is here. It’s intended to regulate a matter of unprecedented complexity: ensuring that firms use AI in a safe, trustworthy, and human-centric manner. A rapid enforcement schedule and hefty fines for noncompliance mean that every company that deals with any form of AI should make it a priority to understand this landmark legislation. At the highest level, the act:Has strong extraterritorial reach.

Sep 12, 2024 | forrester.com | Aurelie L'Hostis |Zhi Ying Barry |Senem Guler Biyikli

Among European banking customers, nearly a third (29%) are now mobile-only. Mobile banking apps have become an essential tool for money management, with millions of Europeans relying on them for their daily banking needs. Our latest Forrester Digital Experience Review™ sheds light on how well European banks are meeting customer needs and expectations with their mobile apps.

Sep 11, 2024 | forrester.com | Zhi Ying Barry |Senem Guler Biyikli |Subhendu Pattnaik |Zhi-Ying Barry

Mobile is now the main banking channel for Australian online customers. Forrester’s 2024 data shows that 75% of Australian online adults who are banking customers have done their banking on a mobile banking app on their smartphone in the past month, considerably higher than all other banking channels. But how well are Australian banks differentiating themselves when it comes to mobile banking experiences?