VML

VML is a worldwide leader formed by the merger of Wunderman Thompson and VMLY&R. These two renowned creative agencies bring together their unique skills and strengths from different regions to create a formidable force in the industry.

Local

English

Online/Digital

Outlet metrics

Domain Authority

Ranking

Global

#148669

United States

#90054

Business and Consumer Services/Marketing and Advertising

#440

Traffic sources

Monthly visitors

Articles

Cannes Lions 2025: Key Trends

4 days ago | vml.com | Emma Chiu |Marie Stafford |Mustafa Suleyman |Sofia Hernandez |Sofía Hernández

Boundless creative possibilities were unleashed at Cannes Lions, with human touch taking center stage The 72nd Cannes Lions Festival wrapped on a high note, with WPP named Creative Company of the Year. With more than 150 hours of content and 500 speakers, the VML Intelligence team was on the ground, distilling the best talks, activations and standout work into a concise round-up of the key trends.
Cannes Lions 2025: Unbounded creativity

1 week ago | vml.com | Marie Stafford

The Mad Men era is over as new powers emerge In a sign of the globalization of creative power, this year Grand Prix were awarded to a broad range of nations, including a first for Puerto Rico. At Cannes Lions, delegations from Mongolia and Saudi Arabia hosted pavilions at the Palais, while Azerbaijan, Bosnia and Herzegovina, Iceland and Mongolia joined the shortlisting jury for the first time.
The International ANDY Awards Honors VML's Creativity

1 month ago | vml.com

VML honored across a range of categories, including Idea, Craft, and Bravery
The One Show 2025: VML Earns 101 Awards, Including Top Honors in Social Media and Film

1 month ago | vml.com

VML recognized with 101 accolades at The One Show 2025, including Best of Social Media, Best of Film & Video, and five Gold Pencils
Prosocial media

2 months ago | vml.com

Companies are putting the "social" back into social media.
VML, in Partnership with IONNA, Design New EV Charging Stations with A Retro Appeal

2 months ago | vml.com

A nostalgic EV charging network that blends retro charm with modern convenience, redefining the electric vehicle experience in North America
SXSW 2025: Key Trends

Mar 20, 2025 | vml.com | Marie Stafford

Amid tumultuous change, we're holding on to what makes us human. The world converged on Austin last week for the SXSW Festival, an annual celebration of human creativity and of getting in line. And with plenty of big-name speakers in town for the conference (hello, Michelle Obama!) those lines required some commitment. With so much political turmoil, we might have expected some provocation, but most speakers opted to sidestep the drama.
SXSW 2025: Top 5 activations

Mar 19, 2025 | vml.com | Marie Stafford

Five of the best from this year's Festival While it was not a standout year for brand activations at SXSW, a select few pulled out the stops and captured the crowds. Dubai’s Museum of the Future consistently drew lines to its popup blending Middle Eastern art, culture, thought leadership and hospitality. But fewer big spenders made room for smaller or local brands to shine. Here’s our round-up of activations worthy of a shout-out this year. 1.
Tom Brady and Snoop Dogg Deliver Strong Message Against Hate

Jan 29, 2025 | vml.com | Robert Kraft |Tom Brady

'No Reason To Hate' is the foundation's second-ever Super Bowl spot in its continued fight against all hate Today, the Foundation to Combat Antisemitism (FCAS) is launching its second Super Bowl campaign - ‘No Reason to Hate’. The campaign emphasizes that when we break down the reasons behind hate, they are not only disturbing, but they are also often, frankly, stupid.
NRF: Retail’s Big Show 2025 Takeaways

Jan 21, 2025 | vml.com | Emily Habeck

From the Agentic AI Era to Humanity, Community, Mobility and Circularity Office London The NRF (National Retail Federation) Big Show is the Super Bowl of Commerce. Held at New York’s Javits Center from January 12-14 this year, the world’s largest annual retail event attracted 40,000 retail industry stakeholders from over 100 countries, representing 6,200 brands.