Camillia Dass

2 months ago | dailyprbrief.com | Camillia Dass |Eleanor Hawkins |Meghan Tisinger |Callie Krosin

Read some of today's best PR and Comms industry news clips: This Is How PR Pros Are Combatting Misinformation In An AI-Driven World (PRovoke - February 7, 2025) How American Airlines communicated through tragedy (Axios - February 6, 2025) Reimagining NGO Communications: Turning Crisis into Opportunity (O'Dwyer's - February 6, 2025) How to develop an organizational stance on political and social issues (Ragan Communications - February 7, 2025) [VIDEO] PR Roundup: The News and Employee...

2 months ago | provokemedia.com | Camillia Dass

In an era where artificial intelligence is rapidly transforming the communications landscape, the recent emergence of DeepSeek-R1—a generative AI model from a Chinese startup—serves as a stark reminder of the potential pitfalls associated with these advanced technologies. According to a report by Enkrypt AI, DeepSeek-R1 is 11 times more likely to generate harmful content as compared to its established competitors, raising significant concerns about bias, toxicity, and security vulnerabilities.

Dec 8, 2024 | marketing-interactive.com | Camillia Dass

Integrated communications advisory firm Edelman has laid off 300 employees across its global network - 5.3% of its total workforce. In tandem, it will sunset the Edible, Revere, Salutem, Mustache, EGA and Delta brands. It will however maintain two client specific entities - Assembly for Microsoft and Kinisi for J&J. Meanwhile, Conflicts will be managed by its sister company Zeno and RUTH. DXI, Smithfield and UEG will be connective tissue between Edelman and Zeno in the DJE family.

Dec 4, 2024 | marketing-interactive.com | Camillia Dass

IPG Mediabrands, the media holding company within Interpublic Group, had named Darren Yuen (pictured left), former CEO Initiative Malaysia, to the elevated role of CEO IPG Mediabrands Malaysia. The announcement comes following the news that long-standing CEO of IPG Mediabrands Malaysia, Bala Pomaleh (pictured right) made the decision to leave the business to focus on the next stage of his career. Pomaleh joined IPG Mediabrands from Carat in 2016.

Dec 4, 2024 | marketing-interactive.com | Vanessa Yuen |Camillia Dass

Grey Hong Kong has promoted Rick Kwan (pictured) to executive creative director, effective from 1 December. In this newly created role, Kwan will further elevate the agency’s creativity and reputation among its clients, said a spokesperson from Grey in a conversation with MARKETING-INTERACTIVE. He will be partnering with Duffy Lau, managing director, Grey Hong Kong.