Shefalee Vasudev

2 weeks ago | thevoiceoffashion.com | Darshita Goyal |Shefalee Vasudev |Paramita Ghosh

The Red Carpet OpportunityAs influencers have grown into multi-hyphenates, dipping their toes in entertainment and entrepreneurship, dressing them has become a gold-mine opportunity. “We have seen so many people who started as influencers grow to become actors or celebrities in their own right,” says fashion designer Karan Torani, who dressed beauty creator Ankush Bahuguna for his Cannes debut in 2024.

3 weeks ago | thevoiceoffashion.com | Sohini Dey |Laila Tyabji |Shefalee Vasudev |Varun Rana

The crafts sector in Kashmir finds itself, once again, in need for a reboot as artisans struggle to make a living amid disrupted trade, connectivity and emotional upheavalTariq Ahmad Mir had been gearing up for a busy summer. Based in Budgam, located not far from Srinagar, Mir is a Sozani artist and founder of Special Hands of Kashmir, an artisan collective that has made a name for boosting livelihood opportunities for persons with disabilities (PWDs).

3 weeks ago | thevoiceoffashion.com | Sumitra Nair |Giya Sood |Shefalee Vasudev

Cut to now, and Indian celebrities take to the Cannes red carpet with a clear eye on photo ops and publicity, and the backing of top luxury brands and designers. The style journey of Indian actors at the festival runs on a track parallel to the country's growing fashion ecosystem, with Indian fashion designers becoming an annual presence at the festival as much as actors and filmmakers.

3 weeks ago | thevoiceoffashion.com | J. Shruti |Shefalee Vasudev |Shweta Shiware |Kahini Calcuttawalla

Carter’s Afrocentric ApproachFor Black Panther, which was set in a fictional uncolonised kingdom, Carter summoned Afrofuturism, drawing on colour symbolism of the Maasai people, Samurai armour and the jewellery of Nbedele women. An international team of researchers, including buyers, tailors, beaders as well as engineers, undertook the task, exploring not only clothing histories but also new technological possibilities, such as 3D printing.

1 month ago | thevoiceoffashion.com | Arun Janardhan |Shefalee Vasudev |Shweta Shiware |Kahini Calcuttawalla

The Pottery Barn global team developed a collaborative line with her, reflecting the actor’s persona and lifestyle—with products like salad bowls, cheese boards and napkins. Bham remembers the interest Padukone’s name generated, in-store and online, and via social media. “It contributed to incremental sales in business, but the (Pottery Barn) page views increased. Beyond her collection, customers saw other products as well,” he says.