Shefalee Vasudev's profile photo

Shefalee Vasudev

New Delhi

Co-Founder and Editor-in-Chief at The Voice of Fashion

Editor, The Voice of Fashion, https://t.co/X3lhKIyx6M, author of Powder Room. Ex editor Marie Claire India. Worked @ Indian Express, India Today, Mint

Articles

  • 3 days ago | thevoiceoffashion.com | Sumitra Nair |Giya Sood |Shefalee Vasudev

    Cut to now, and Indian celebrities take to the Cannes red carpet with a clear eye on photo ops and publicity, and the backing of top luxury brands and designers. The style journey of Indian actors at the festival runs on a track parallel to the country's growing fashion ecosystem, with Indian fashion designers becoming an annual presence at the festival as much as actors and filmmakers.

  • 3 days ago | thevoiceoffashion.com | J. Shruti |Shefalee Vasudev |Shweta Shiware |Kahini Calcuttawalla

    Carter’s Afrocentric ApproachFor Black Panther, which was set in a fictional uncolonised kingdom, Carter summoned Afrofuturism, drawing on colour symbolism of the Maasai people, Samurai armour and the jewellery of Nbedele women. An international team of researchers, including buyers, tailors, beaders as well as engineers, undertook the task, exploring not only clothing histories but also new technological possibilities, such as 3D printing.

  • 1 week ago | thevoiceoffashion.com | Arun Janardhan |Shefalee Vasudev |Shweta Shiware |Kahini Calcuttawalla

    The Pottery Barn global team developed a collaborative line with her, reflecting the actor’s persona and lifestyle—with products like salad bowls, cheese boards and napkins. Bham remembers the interest Padukone’s name generated, in-store and online, and via social media. “It contributed to incremental sales in business, but the (Pottery Barn) page views increased. Beyond her collection, customers saw other products as well,” he says.

  • 1 week ago | thevoiceoffashion.com | Sohini Dey |Snigdha Ahuja |Shefalee Vasudev

    Some of the evening’s best-dressed women also showed up in impeccable tailoring. Teyana Taylor served drama on the museum’s staircase in an outfit collaboratively created by Ruth E.Carter and Marc Jacobs. Rihanna, seemingly on a quest to turn high-profile events into pregnancy-reveal photo ops, also opted for custom Marc Jacobs. Both Zendaya and Doechii chose Louis Vuitton while Lauryn Hill dazzled in a butter yellow suit with an equally bright blue Hermes Kelly.

  • 2 weeks ago | thevoiceoffashion.com | J. Shruti |Shefalee Vasudev |Shweta Shiware |Kahini Calcuttawalla

    Here, edited excerpts from a conversation with Mandhwani. Women were both reading and writing for these magazines, both fiction and non-fiction. It feels like they weren't being pushed toward an ideal of who they should be, but were simply allowed to be. It’s not that women didn’t read earlier. There was already a vibrant culture of publications and books in Hindi and even more so in Urdu, engaging women readers.

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Shefalee Vasudev
Shefalee Vasudev @Shefatwork
3 Feb 19

Pathetic @Jet services again. 48 hours after non arrival of baggage, no call, no update, zero customer service. Do what? Loser airline calls itself award winning

Shefalee Vasudev
Shefalee Vasudev @Shefatwork
16 Oct 18

RT @sharmasupriya: There are men that the women ranged against Akbar reached out to for support, men who witnessed his behaviour at close q…

Shefalee Vasudev
Shefalee Vasudev @Shefatwork
16 Oct 18

RT @BDUTT: Women need to be even angrier than we are- I write in @washingtonpost on the Trumpian outrage confronting us after #MjAkbar sui…