Srividya Sridharan's profile photo

Srividya Sridharan

Cambridge, United States

Vice President, Senior Research Director at Forrester Research

VP, Group Research Director at Forrester Research , leading our data, analytics, AI and insights research practice as well as our B2B marketing practices.

Articles

  • 1 week ago | thehindu.com | Srividya Sridharan

    Over the years, the Ramayana has been reimagined and reinterpreted by various dancers and choreographers, reflecting the richness and complexity of the classic. As part of Rama Navami celebrations, Bharatiya Vidya Bhavan had organised the dance-drama ‘Parishvanga Pattabhishekam’ by students of Anitha Guha’s Bharathanjali.

  • 1 month ago | thehindu.com | Srividya Sridharan

    Under the auspices of Sri Thyaga Brahma Gana Sabha, natyacharyas V.P. and Shantha Dhananjayan conducted a thought-provoking session on the need to understand the nuances of the art form to be able to breathe life into tradition. Delving directly into the technicalities involved in the construction of alarippu, Dhananjayan spoke  about the need for a dancer to understand that the  human body is broadly classified as anga,upanga and pratyanga.

  • 2 months ago | thehindu.com | Srividya Sridharan

    Recreating an ancient Sanskrit play for a contemporary audience is no mean task. During a brief post-performance chat, Muralidharan shared, “It involved a lot of research and took almost a year to choreograph the music and dance. As for roping in the Budapest Scoring Orchestra, since I am familiar with their work, I was keen to come up with a production where I could involve them. This is the first time they are collaborating with an Indian classical dancer.

  • 2 months ago | forrester.com | Dave Frankland |Srividya Sridharan |Nikhil Lai |Ian Bruce

    One of the highlights of attending B2B Summit North America each year is getting to talk with Forrester clients and other marketing, sales, product, and customer success professionals. What I love most, though, is when I see people’s faces light up as a presenter describes a familiar challenge or a peer explains how they transformed their function to achieve game-changing results. There’s a palpable sense of energy and camaraderie. As one attendee put it, “Everyone is motivated to learn.

  • 2 months ago | thehindu.com | Srividya Sridharan

    The Bharathanatyam performance by Sathvika Ranganathan, disciple of Uma Sathyanarayanan, at Vani Mahal under the auspices of Sri Thyaga Brahma Gana Sabha, was marked by alacrity and agility. The dancer commenced her recital based on traditional margam with a Pushpanjali in Nattai. ‘Thodudaiya seviyan’, the first Thevaram composed by Thirugnanasambandar when he was just three years old, which was also performed as part of the invocatory number, established the mood of the entire performance.

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Srividya Sridharan
Srividya Sridharan @Srividya
11 Dec 22

RT @forrester: What’s on the horizon for B2B marketing and sales leaders next year, and how can they look to their existing customers to su…

Srividya Sridharan
Srividya Sridharan @Srividya
7 Dec 22

That's a wrap for #ForrDataInsights 2022. Thank you to everyone who attended!

Srividya Sridharan
Srividya Sridharan @Srividya
7 Dec 22

What a great Day 1 of conversation and content yesterday at #ForrDataInsights!