Forrester Research

Forrester is an independent American firm specializing in technology and market research. They offer insights on how technology can affect businesses and the broader community. In 2016, their adjusted EBITDA reached $29.3 million, an increase from $26.5 million in 2015. Forrester operates five research centers across the United States, located in Cambridge, Massachusetts; New York City, New York; San Francisco, California; Washington, D.C.; and Dallas, Texas. Additionally, they have four research centers in Europe, situated in Amsterdam, Frankfurt, London, and Paris, along with four centers in the Asia-Pacific region in New Delhi, Singapore, Beijing, and Sydney. The company has a total of 27 sales offices around the globe. Forrester's services include syndicated research on technology's role in business, quantitative studies on consumer technology trends and enterprise IT expenditures, as well as consulting and advisory services based on their research. They also host events, workshops, teleconferences, and programs for executive networking.

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English, French, German

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Global

#150809

United States

#95530

Computers Electronics and Technology/Programming and Developer Software

#2038

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Articles

Reduce, Reuse, Recycle! The US Government Applies The Concept To Software Coding

10 hours ago | forrester.com | Janet Farrar Worthington

The US Government’s SHARE IT Act became law in December 2024. It ensures that all custom-developed software must be accessed, shared, used, and modified governmentwide. By allowing any federal agency to access and use the code, the SHARE IT Act ensures that the investments in custom-developed software ($12 billion spent annually) are maximized, reducing the need for each agency to develop or contract for similar software independently.
MITREGEDDON Averted But Fragility In CVE Processes Remain

6 days ago | forrester.com | Erik Nost

This week, we saw the CVE process, as we know it, come hours from the brink of collapse when a memo started circulating on LinkedIn that DHS would cut funding to MITRE’s CVE cataloging on April 16. MITRE’s role in the CVE process is the crucial first step in assigning IDs to vulnerabilities so practitioners, vendors, researchers and governments across the globe can consistently reference the same vulnerability.
OpenAI Requires Identity Verification For Access To Its Latest Models

1 week ago | forrester.com | Andras Cser

OpenAI announced that it will require organizations to complete an identity verification (IDV) process to verify their organization’s identity before being allowed to access the latest OpenAI models. Identity verification will likely require developers to digitally verify themselves using government issued photo ID from permitted countries and prove their affiliation with their organization.
How Well Are You Protecting Existing Customer Revenue?

1 week ago | forrester.com | Amy Bills

You already know why it’s important to build and maintain good relationships with customers. Forrester data shows existing customers, through renewal and expansion, account for 61% of B2B revenue – higher for established companies, lower for companies still in new-account growth mode. That’s a big enough slice of the pie to warrant mindshare and resources to ensure customers attain value from your offering and, as a result, stay, grow, and advocate for your company. You already know why.
Agents Take Center Stage

1 week ago | forrester.com | Devin Dickerson |Christopher Condo |David Mooter

Google Cloud Next 2025’s (full takeaway blog here) developer keynote offered a detailed look at the company’s latest AI innovations, with a particular focus on agent technology and developer tools.
Leaders Need To Review Event Plans Amid Economic And Political Uncertainty

1 week ago | forrester.com | Conrad Mills |Dipanjan Chatterjee |Laura Ramos

The political environment is impacting the appeal of US based events for international attendees, with Tourism Economics, a subsidiary of Oxford Economics predicting a 15.2% decline in inbound international travel due to a combination of shifts in pubic sentiment, travel advisories, and visa delays. At the same time, events focused on the US government sector are challenged due to new approval processes and travel freezes.
“Still Federating After All These Years”: The Realities Of EA Maturation

1 week ago | forrester.com | Charles Betz |Julie Mohr |Allie Mellen

Another day, another LinkedIn hot take on enterprise architecture. They fall into various camps: those confusing EA with a Marvel villain, others who think that the ten-year-old religious war between “business” and “enterprise” architects has any actual meaning.
Atlassian's AI Offensive Is Changing Work Forever

1 week ago | forrester.com | Julie Mohr |Charles Betz |Diego Giudice |Allie Mellen

Atlassian has launched a sweeping upgrade to its platform—and the message is crystal clear: AI isn’t just a feature; it’s the foundation. If you’re working in tech, managing teams, or even just part of a business using Jira or Confluence, this isn’t a subtle shift. It’s a tectonic one. Atlassian dropped a full suite of AI-integrated upgrades on April 9, 2025. The centerpiece?
Forrester’s Top Threats For 2025

1 week ago | forrester.com | Allie Mellen |Stephanie Balaouras

2025 started with a bang! Technology and geopolitics are changing faster than many can keep track. There’s an announcement of a new, benchmark-shattering generative AI seemingly every week. Planned job cuts across US employers are at their highest levels since 2020. We are on the brink of a global trade war, and geopolitical tensions are high. On the plus side, there was a reported 35% year-over-year decrease in ransomware payments from 2024.
CCaaS Vendors Thrive In A Wild Market

1 week ago | forrester.com | Max Ball |Noel Yuhanna |Dipanjan Chatterjee

This is my second CCaaS Wave. To the uninitiated, the familiar set of vendors in this Wave could make it appear almost as if there has not been much change in this market. Looks can be deceiving. Two years has made a big difference for CCaaS vendors, as Forrester’s newly published The Forrester Wave: Contact Centers as a Service, Q2 2025 reveals. The CCaaS vendors have marched forward through a time of incredible change.