Skift

Skift

Skift analyzes and outlines trends for CEOs and CMOs worldwide in the travel, dining, and wellness industries by utilizing a mix of news, research, conferences, and marketing solutions. In 2020, Skift made the decision to eliminate its physical office and shift to a completely remote work model.

International, Trade/B2B
English
Online/Digital

Outlet metrics

Domain Authority
86
Ranking

Global

#88892

United States

#57505

Travel and Tourism/Travel and Tourism

#676

Traffic sources
Monthly visitors

Articles

  • 4 days ago | skift.com | Jason Clampet

    AI isn’t just reshaping the travel industry — it’s also unlocking new opportunities for startup founders to innovate and scale faster, said Kevin Tsang, managing director of Amex Ventures, the investment arm of American Express. Tsang said on the Skift Travel Podcast that he believes startup founders "are able to do a lot more with less now.""You can imagine manual tasks that can be done much more efficiently.

  • 6 days ago | skift.com | Peden Doma Bhutia

    Skift’s coverage of the Air India crash is offered free to all readers. India’s aviation regulator on Saturday ordered Air India to remove three senior employees from crew scheduling duties, citing previous violations of pilot rest and licensing rules. The action is not directly related to the June 12 crash of AI 171 crash in Ahmedabad, which brought additional scrutiny to Air India's operations.

  • 1 week ago | skift.com | Dennis Schaal

    Who owns the customer in the generative AI era: Search companies like Kayak or hotels? In other words, where is the travelers' loyalty and who controls their contact information and payments? That's been a battle between online travel companies and hotels for decades. Cloudbeds CEO Adam Harris described the status as "coopetition" at Skift's recent Data + AI Summit.

  • 1 week ago | skift.com | Peden Doma Bhutia

    Skift’s coverage of the Air India crash is offered free to all readers. Air India on Thursday night announced the list of international routes that it will be temporarily suspending or reducing as part of a 15% cut in its widebody operations. The changes, effective from June 21 to at least mid-July, impact long-haul flights to North America, Europe, Australia, and parts of Asia. The airline will pause some routes entirely, while others will see fewer weekly flights.

  • 1 week ago | skift.com | Dennis Schaal

    Key Points Online travel agency (OTA) flight sales in the U.S. rose 8% year over year in May 2025, bucking the overall 5% decline in total travel agency air ticket sales. Traditional leisure and corporate travel agencies saw declines in flight sales, dropping 5% and 8% respectively, while Booking.com surpassed Expedia in U.S. flight bookings. Overall air ticket sales totaled $8.6 billion in May, with average ticket prices down 2% and a slight rise in international trips year over year.