Lori Meakin

Featured in: Favicon

dailymail.co.uk Favicon

campaignlive.co.uk Favicon

warc.com

wearethecity.com Favicon

creativebrief.com Favicon

diversityq.com

Articles

From inauguration to insight: how brands can bridge divides in a polarised world

Jan 21, 2025 | campaignlive.co.uk | Lori Meakin

Sign in to continue Email address Password Stay signed in Limited free articles a month Free email bulletins To receive full access to Campaign's content including: Unrestricted access to all The Information and The Knowledge content Access to Campaign's in-depth features and coveted reports including additional School Reports analysis, the Annual Salary Survey, and supplementary insight from Campaign's Best Places to Work Regular data-led insight reports from Campaign Red, our new global...
Looking at Christmas characters through a gendered lens

Dec 5, 2024 | campaignlive.co.uk | Lori Meakin

Sign in to continue Email address Password Stay signed in Limited free articles a month Free email bulletins To receive full access to Campaign's content including: Unrestricted access to all The Information and The Knowledge content Access to Campaign's in-depth features and coveted reports including additional School Reports analysis, the Annual Salary Survey, and supplementary insight from Campaign's Best Places to Work Regular data-led insight reports from Campaign Red, our new global...
Politics, polarisation and potential: Leadership lessons from top female journalists

Oct 30, 2024 | uk.themedialeader.com | Lori Meakin

OpinionThe gender agenda has become a polarised topic. Three leading women in journalism shed light on the issues at stake and what we can do about it at a recent Wacl panel. We’ve all seen the studies proving that more gender-equal businesses perform better commercially. And huge progress has been made in media in recent years, with half of the top six holding company media CEOs being women, shattering a very recent glass ceiling.
Are we on the brink of a male body image crisis?

Sep 5, 2024 | mediacatmagazine.co.uk | Sam Collenette |Matt Bennett |Lori Meakin |Glynn Jones

The #MeToo movement was a watershed cultural moment that put the concept of masculinity under intense scrutiny. In the years since, we have seen traditional male stereotypes being challenged in many areas. However, whilst the mainstream conversation appears to have moved on, that progress is by no means straightforward. With young men caught between the pressures of traditional masculinity and more progressive expectations, we are seeing movements gather momentum at each extreme.
The timeTo guide to celebrating safely at Cannes

Jun 17, 2024 | creativebrief.com | Lori Meakin

Lori Meakin gives leaders advice on how to eradicate sexual harassment and create a culture of safety from the top down, sharing tips from timeTo’s new guide Founder and Author The Others & Me and 'No More Menemies' As the Cannes Festival approaches, I hope that marketing and advertising leaders join us in working to eradicate sexual harassment wherever it happens and help create a culture of safety and respect from the top.
Default-male design: we’re missing opportunities to innovate - MediaCat

Apr 16, 2024 | mediacatmagazine.co.uk | Lori Meakin |Andrew Eyles |Jonathan Izzard |Terri O'Connell

Feminist men have better sex. Got your attention? Good. Even though it sounds like clickbait it’s a fact. But what’s it got to do with the design of products, services and the content we create? A few things, actually. Sensationalist headlines are feeding the algorithms and fuelling an increasingly gender-polarised world view. The FT, Ipsos and The Economisthave written recently about a huge ideological divide that’s opened up between men and women, especially amongst Gen Z.
Isn’t every day Women’s Day now?

Mar 5, 2024 | creativebrief.com | Lori Meakin

Lori Meakin, Founder of The Others & Me, author of No More Menemies, on addressing the myth that equality is bad for men and leading with facts not feelings Founder of The Others & Me, author of No More Menemies The Others & Me Hands up if you think we’re currently promoting more women than men, to balance men’s historic dominance in business leadership? That’s what most of the good, kind, smart men I talk to tend to believe. Lots of women do too.
Australian media and advertising industry gender pay gap revealed

Feb 28, 2024 | mediacatmagazine.co.uk | Grace Gollasch |Lori Meakin |Amy Dick |Jinan Younis

Australia has released landmark data revealing the gender pay gaps at nearly 5,000 private sector companies, with the advertising and media sector disclosing a gap of up to 26%* in favour of men. According to the data from the Workplace Gender Equality Agency (WGEA), which assessed companies with over 100 employees, some of the country’s biggest and most recognisable employers have gender pay gaps of 30-40% in favour of male employees, while dozens have a gap of over 50%.
Still living in the Mad Men age! From ignoring women's safety to obsessing over leading male stars, advertising campaigners reveal the modern-day commercials guilty of 'sneaky sexism' | Daily Mail Online

Dec 15, 2023 | dailymail.co.uk | Lori Meakin

Women's empowerment and representation have been buzzwords of late for brand campaigns - and yet one advertising organisation has claimed that 'sneaky sexism' is heavily on display in modern-day commercials. We've all seen the vintage adverts from the 'Mad Men' days and laughed in disbelief at how sexist they were.
Unwrapping gender representation in this year’s Christmas ads

Nov 28, 2023 | campaignlive.co.uk | Lori Meakin

Sign in to continue Email address Password Stay signed in Limited free articles a month Free email bulletins To receive full access to Campaign's content including: Unrestricted access to all The Information and The Knowledge content Access to Campaign's in-depth features and coveted reports including additional School Reports analysis, the Annual Salary Survey, and supplementary insight from Camapign's Best Places to Work Regular data-led insight reports from Campaign AI, our business...