Articles

  • Jan 15, 2025 | cuinsight.com | Kevin Martin |Jeff Rendel |Mark Arnold |Randy Pennington

    In the dynamic world of business, changing your strategic plan is not a matter of if, but when. The challenge lies not in recognizing the need for change, but in identifying precisely what needs to change and why. Through years of experience in strategic planning, I have developed what I call the Smart Strategy framework—a simple system that breaks strategy down into distinct, manageable parts. This systematic approach also enables diagnosing and adapting strategic plans when they need adjustment.

  • Nov 26, 2024 | cuinsight.com | Ronni Martinez |Mark Arnold |Randy Pennington |Linda Lafortune

    Checking accounts and other banking methods have been around for a very long time and the world has certainly learned effective ways to save, manage, and use money. There’s no question that checking accounts have evolved immensely from their beginnings as a safe place to store coins and jewels to the digital platforms that we know today. But with shifts in digital transformations, member expectations, and tightening margins, credit unions must continue to rethink the role of the checking account.

  • Nov 14, 2024 | cuinsight.com | Mark Arnold |Randy Pennington |Linda Lafortune

    Can you feel it? The pace is slowing down—PTO requests are coming in, and the hustle of the year’s initiatives is easing up. For credit union leaders, it’s the perfect moment to take stock, reflect and set the stage for a purposeful new year. Here are seven pivotal questions to ask yourself as you start to wind down the year:Do we know where we’re going? Closing out one year should come with a clear vision of the next. What’s on your credit union’s list for 2025?

  • Nov 13, 2024 | cuinsight.com | Randy Pennington |Carol Schillios |Mike Reuter

    You have heard the quote before: “Culture eats strategy for breakfast.”It is most often attributed to Peter Drucker, but that is incorrect. Drucker actually said, “Culture—no matter how defined—is singularly persistent.”Similar? Yes, but the differences are critical. Drucker used the country of Japan as an example in his 1991 Wall Street Journal article. After World War II, Japan became a model for how a modern society functions. Its companies led the total quality revolution.

  • Aug 8, 2024 | cuinsight.com | Randy Pennington |Armstrong Speakers

    What separates your credit union from your competitors? We’re not talking about the competencies and differentiators in your strategic plan. What is the real, experienceable, and sustainable difference between you and the other credit unions and traditional financial institutions with which you compete? Here’s a clue. It isn’t your products or services. Those are largely the same, and any difference you have today can be easily replicated.

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