
Articles
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1 week ago |
bloomberglinea.com | Kim Bhasin |Brett Pulley
Bloomberg — PepsiCo Inc (PEP) está haciendo una mayor apuesta por las asociaciones de marketing deportivo con la vista puesta en la Copa Mundial. La empresa está reorganizando sus equipos de asociaciones deportivas y de entretenimiento en una división unificada para todas sus marcas, entre las que se incluyen Pepsi, Gatorade y Lay’s, ya que busca reavivar el crecimiento aprovechando mejor los grandes acontecimientos deportivos y las ligas profesionales.
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1 week ago |
bloomberg.com | Kim Bhasin |Brett Pulley
Philadelphia Eagles head coach Nick Sirianni is showered with Gatorade during Super Bowl LIX. (Bloomberg) -- PepsiCo Inc. is making a larger wager on sports marketing partnerships with an eye toward the World Cup. The company is reorganizing its sports and entertainment partnership teams into one unified division across its brands, including Pepsi, Gatorade and Lay’s, as it looks to reignite growth by better leveraging major sporting events and professional leagues.
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2 weeks ago |
news.bloombergtax.com | Brett Pulley
Coca-Cola Co. said that geopolitical tensions caused by US immigration and trade policies are partially to blame for Hispanic consumers spending less on the soda company’s beverages. The company said that first-quarter total volume in North America fell 3%, citing the tension as a contributing factor.
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2 weeks ago |
bloomberg.com | Brett Pulley
Coca-Cola soft drinks for sale in a store in Crockett, California, US, on Friday, April 25, 2025. Coca-Cola Co. is scheduled to release earnings figures on April 29. Photographer David Paul Morris/Bloomberg Photographer: David Paul Morris/Bloomberg(Bloomberg) -- Coca-Cola Co. said that geopolitical tensions caused by US immigration and trade policies are partially to blame for Hispanic consumers spending less on the soda company’s beverages.
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2 weeks ago |
news.bloomberglaw.com | Brett Pulley
Coca-Cola Co. said that geopolitical tensions caused by US immigration and trade policies are partially to blame for Hispanic consumers spending less on the soda company’s beverages. The company said that first-quarter total volume in North America fell 3%, citing the tension as a contributing factor.
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