Martha Bennett

6 days ago | forrester.com | Martha Bennett

As the Forrester research team conducted its analysis for the Top 10 Emerging Technologies this year, it became clear that some of the dynamics in Europe are different, both for current and planned investment in emerging technologies. Contrary to continued popular misconception, this isn’t a story about European firms lagging behind in technology adoption, or a lack of innovative start-ups.

Jan 24, 2025 | forrester.com | Michael O'Grady |Martha Bennett |Aurelie L'Hostis

In 2025 the United States holds a pivotal role in the global economy, commanding 40% of tech spend, 37% of the digital economy, and 26% of global GDP. Despite the economic policy uncertainty of the new administration, several factors stand out as likely influencers of future US economic growth:Increased spending through tariffs and tax-cuts.

Jan 16, 2025 | forrester.com | Martha Bennett |Aurelie L'Hostis |David Hoffman

In the EU, the Markets in Crypto-Assets (MiCA) Regulation fully came into force on December 30, 2024; it covers cryptoasset issuance and services not covered by existing financial services and products regulation, and it includes stablecoins. While this legislation provides the regulatory clarity for which the industry has often asked, many industry players criticize it for being too onerous.

Sep 22, 2024 | forrester.com | Sam Higgins |Martha Bennett |Brian Hopkins

As artificial intelligence (AI) becomes a key driver of economic growth, it presents both opportunities and challenges. To ensure AI benefits society, employees, customer and organizations, it’s crucial to prevent a scenario where the concentration of power in the tech sector leads to a new form of digital dominance.

Sep 18, 2024 | forrester.com | Martha Bennett |Brian Hopkins |Sucharita Kodali

Let me tell you about my recent podiatrist appointment. No, not the medical bit (which is boring), but the podiatrist’s use of generative AI. Like me, he’s not the youngest, but his enthusiasm for the solution he’s using was palpable. It’s a transcription system that makes him both more efficient (no more typing up of consultation notes) and effective (he can concentrate fully on the consultation, and be sure not to miss any details from the discussion).