AdNews (Australia)

AdNews (Australia)

AdNews stands out as the premier trade publication in Australia, dedicated to the advertising, marketing, and media sectors. Established in 1928, it offers a bi-weekly print edition, an informative daily email newsletter, and a detailed resource-driven website. Its digital archive boasts over 60,000 articles, with content available from as early as 1998. AdNews also hosts several prestigious award programs, including the AdNews Agency of the Year Awards, the Australian Magazine Awards, and the Rising Star Awards. Additionally, AdNews organizes key events such as the Media Summit and the AdNews Challenge. The publication is produced by Yaffa Media Pty Ltd, one of the largest specialized publishing companies in Australia.

National, Trade/B2B
English
Magazine

Outlet metrics

Domain Authority
70
Ranking

Global

#377055

Australia

#13465

News and Media

#497

Traffic sources
Monthly visitors

Articles

  • 3 days ago | adnews.com.au | Adam Mccleery

    Uber’s advertising network claims reach across 10 million Australians annually. Flywheel Australia, the ecommerce arm of Omnicom, has partnered with Uber Advertising and Criteo through an API integration aimed at helping FMCG brands run targeted retail media campaigns across Uber Eats and affiliated grocery and alcohol retailers. The partnership positions Flywheel as the first agency in Australia to offer native API integration for commerce campaigns across Uber’s network.

  • 4 days ago | adnews.com.au | Adam Mccleery

    Uber’s advertising network claims reach across 10 million Australians annually. Flywheel Australia, the ecommerce arm of Omnicom, has partnered with Uber Advertising and Criteo through an API integration aimed at helping FMCG brands run targeted retail media campaigns across Uber Eats and affiliated grocery and alcohol retailers. The partnership positions Flywheel as the first agency in Australia to offer native API integration for commerce campaigns across Uber’s network.

  • 1 week ago | adnews.com.au | Makayla Muscat

    Credit: Pawel Czerwinski via UnsplashGoogle faces a potential class action in Australia as law firm Slater and Gordon Lawyers looks at alleged anti-competitive behaviour in the advertising market. The legal action here comes after a US judge ruled that Google acted illegally to acquire and maintain monopoly power by linking its publisher ad server and ad exchange together through contractual policies and technological integration.

  • 1 week ago | adnews.com.au | Adam Mccleery

    The deal would see Omnicom acquire IPG in an all-stock transaction. Competition watchdog the ACCC is reviewing the proposed Omnicom global takeover of IPG after closing stakeholder submissions this week. The ACCC began its review of the proposed takeover on May 13, following the companies’ agreement in December 2024.

  • 1 week ago | adnews.com.au | Adam Mccleery

    The deal would see Omnicom acquire IPG in an all-stock transaction. Australia’s competition watchdog has confirmed the next phase of its review into Omnicom’s proposed acquisition of IPG, after closing stakeholder submissions this week. The ACCC began its review of the proposed takeover on May 13, following the companies’ agreement in December 2024.

AdNews (Australia) journalists