Agility PR Solutions News by Bulldog Reporter

Agility PR Solutions News, provided by Bulldog Reporter, supports public relations experts by offering the latest industry news, insights, and expert analysis.

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5 ways digital PR transformed Glossier into a global beauty brand

2 days ago | agilitypr.com | Ronn Torossian

In today’s fast-paced, digital-first world, public relations is more than just crafting a press release and sending it out to a list of journalists. It’s about creating authentic narratives, building relationships with customers, and, most importantly, leveraging digital platforms to drive brand engagement.
10 B2B content marketing hacks for better ROI

6 days ago | agilitypr.com | Aditya Soni

In B2B content marketing, showing a real return on investment isn’t always simple. Sales cycles take time, decision-making involves multiple people, and it’s not always clear which piece of content made the difference. That’s why it helps to have a focused approach. The following 10 content marketing hacks are practical ways to improve your results, support the buyer journey, and create content that helps your business grow.
AI in public relations: The new frontier in 2025

1 week ago | agilitypr.com | Ronn Torossian

The landscape of public relations has undergone a radical transformation in the past few years, and as we approach 2025, artificial intelligence (AI) is emerging as one of the most innovative tools in the marketing and publicity sectors. No longer relegated to the realm of science fiction or corporate boardrooms, AI is now being actively harnessed to streamline, enhance, and revolutionize how brands, individuals, and companies engage with their audiences.
Belichick’s worst call: No hoodie can cover a PR breakdown like this

1 week ago | agilitypr.com | Brian Heffron

Bill Belichick has never been a media darling. Ornery, unhelpful, bored, antagonistic are better ways to describe his relationship with the media. But his recent CBS Sunday Morning interview even caught the attention of people who don’t follow sports. And it wasn’t anything he said—or didn’t say. His 24-year-old girlfriend and publicist, Jordan Hudson, fumbled her role.
4 reasons why full-service digital agencies are the backbone of brand transformation in the digital age

1 week ago | agilitypr.com | Ronn Torossian

As businesses increasingly turn to digital platforms to engage with consumers, the landscape of marketing and brand-building has undergone a profound transformation. No longer can brands rely on traditional advertising methods alone; instead, they must adapt to the intricacies of the digital world, where consumers expect seamless, personalized experiences at every touchpoint.
5 proven ways to transform your cybersecurity brand into a lead generation machine

1 week ago | agilitypr.com | Irina Weber

Are you tired of having a great-looking cybersecurity website that gets plenty of traffic, but somehow doesn’t bring in many leads? You’re not alone. Many cybersecurity companies struggle to turn visitors into leads (and eventually revenue), even if they have valuable services to offer. The good news is that with just a few strategic tweaks, you can turn your website into a powerful lead generation tool that brings in qualified prospects consistently for your sales team to go after.
Fitbit, Calm & Brawl Stars: Influencer marketing that worked—takeaways for your campaigns - Agility PR Solutions

1 week ago | agilitypr.com | Ronn Torossian

In the ever-evolving digital landscape of 2025, influencer marketing has become one of the most powerful tools in the arsenal of mobile app marketers. As app developers face an increasingly competitive market, the need to cut through the noise and reach potential users has never been more critical. Influencers—trusted voices with loyal followings across social media platforms—offer an avenue to reach highly engaged audiences, build brand awareness, and drive downloads.
How social media is reshaping patient engagement, from TikTok to telehealth

2 weeks ago | agilitypr.com | Matt Caiola

TikTok has taken over the internet, reaching billions of users and reshaping how people consume information. Healthcare is no exception. What once relied on traditional channels like in-person consultations, brochures, and websites has now expanded into short-form videos, viral trends, and influencer-led conversations. As telehealth continues to grow, social media and social media marketing are playing a larger role in guiding patients through their healthcare decisions.
From sci-fi to sales: How PR shapes public perception of emerging tech

2 weeks ago | agilitypr.com | Matt Caiola

Public perception can make or break an emerging technology. The most groundbreaking innovations often arrive with skepticism, fear, and misunderstanding. Artificial intelligence, blockchain, and the Internet of Things have all faced public scrutiny before gaining wider acceptance. Public relations plays a central role in shaping how these technologies are received, translating complex concepts into narratives that resonate with both consumers and decision-makers.
Historically great gambling PR campaigns: Strategies, successes, and lessons learned

2 weeks ago | agilitypr.com | Ronn Torossian

In the ever-evolving world of public relations, few industries have faced as many challenges as the gambling industry. Historically, the gambling sector has struggled with an often complex relationship with public perception—balancing the thrill of gaming with the responsibility to address issues like addiction and regulation. In this challenging environment, PR campaigns play a crucial role in shaping public opinion, establishing brand loyalty, and promoting responsible gambling practices.