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Rebecca Stewart

United Kingdom, United States

Brand Editor at Adweek

Co-Host at Yeah, That's Probably an Ad

✍️ Brand editor @Adweek 🎙️ Co-host of Yeah, that's Probably an Ad 💥Views all mine. 🫶 She/her

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Articles

  • As Levi’s Beyoncé Ads Up Sales, Willie Jones Enters the Chat

    1 week ago | adweek.com | Rebecca Stewart

    We deliver! Get curated industry news straight to your inbox. Subscribe to Adweek newsletters. Beyoncé has been helping Levi’s sell more denim by starring in remakes of its classic advertising campaigns. Now, the third installment of the pair’s “Reimagine” series sees the artist bring country star Willie Jones along for the ride.

  • Alexander Wang Taps Calvin Klein's Anna-Karin Loureiro as CMO

    1 week ago | adweek.com | Rebecca Stewart

    We deliver! Get curated industry news straight to your inbox. Subscribe to Adweek newsletters. Alexander Wang has hired Anna-Karin Loureiro as chief marketing officer (CMO). Her appointment comes as the 20-year-old brand expands its global retail footprint and returns to the “anti-fashion,” brand codes and designs that made it famous. Loureiro’s background includes agency and consulting experience with in-house roles.

  • Tariff Headwinds Shook the Markets, But Not Sadoun's Confidence

    1 week ago | adweek.com | Rebecca Stewart

    We deliver! Get curated industry news straight to your inbox. Subscribe to Adweek newsletters. 2025 ad spend forecasts have been cut amid the economic disruption caused by President Donald Trump’s on-again, off-again tariffs. However, Publicis Groupe started the year strong, and CEO Arthur Sadoun is optimistic it can sustain momentum and help brands do the same. The business delivered 4.9% year-on-year organic growth in Q1, with revenue up 9.4% year-on-year to €3.5 billion ($4.6 billion).

  • Publicis Posts 4.9% Organic Growth in Q1 Following Winning Streak

    1 week ago | adweek.com | Rebecca Stewart

    We deliver! Get curated industry news straight to your inbox. Subscribe to Adweek newsletters. A dozen new business wins, including Coca-Cola’s U.S. media account and an integrated brief for Sam’s Club, has helped Publicis Groupe keep its revenue growth on track despite headwinds from tariffs and global economic uncertainty. 4.9% – organic growth for the quarter. €3.5 billion ($4.6 billion) – net revenue in Q1, up 9.4% year-on-year.

  • Nike's Latest Unlikely Brand Collab? Kool-Aid Sneakers

    1 week ago | adweek.com | Rebecca Stewart

    We deliver! Get curated industry news straight to your inbox. Subscribe to Adweek newsletters. Even as it gears up to launch an entirely new brand in NikeSkims, Nike’s marketing team is not sleeping on other buzzworthy collaborations.

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Rebecca Stewart
Rebecca Stewart @BereccaStewart
4 Sep 24

This is a story I’ve been working on for months. It’s long and detailed, disheartening and shocking.

ADWEEK
ADWEEK @Adweek

[Sensitive content: SA] Two U.S. undergraduate students who attended Cannes Lions as part of an educational program have filed a report of sexual assault with Cannes police, accusing a U.S. ad industry contractor of sexual assault. https://t.co/yhhaVhK2Ct

Rebecca Stewart
Rebecca Stewart @BereccaStewart
4 Sep 24

RT @cindygallop: WELL DONE Emma and Julie for speaking up - and for going through the full rigorous process of filing a complaint with the…

Rebecca Stewart
Rebecca Stewart @BereccaStewart
9 Jul 23

I honestly think about this exchange ~ 3 times a week

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