Rebecca Stewart
Brand Editor at Adweek
Co-Host at Yeah, That's Probably an Ad
✍️ Brand editor @Adweek💥Views all mine. 🫶 She/her
Articles
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4 days ago |
adweek.com | Rebecca Stewart
AI was the undisputed hot topic among the more than 15,000 attendees at this year’s sweltering five-day Cannes Lions International Festival of Creativity. In public, CMOs and agency chiefs struck an upbeat tone, positioning the tech as a tool to supercharge human creativity, not replace it.
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1 week ago |
adweek.com | Rebecca Stewart
Omnicom’s DDB Worldwide has been named Cannes Lions Network of the Year, 2025. The accolade bookends a week of wins for the business, which has collected four Grand Prix this year and took home Regional Network of the Year in the Latin American and Pacific regions. This is the second time DDB has secured the title, with its first win occurring in 2023.
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1 week ago |
adweek.com | Rebecca Stewart
Accenture Song is undergoing a leadership shakeup as creative heavyweight David Droga prepares to step down as CEO of the $19 billion marketing arm of Accenture. Now, his successor, Ndidi Oteh, has given a flavor of what to expect from its next chapter as Accenture Song walks the tightrope between committing to creativity while embracing AI.
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1 week ago |
adweek.com | Rebecca Stewart
Last week, WPP CEO Mark Read said he will step down at the end of 2025 after 30 years with the business, including seven at the top. In this episode of Adspeak from ADWEEK, we examine his legacy and consider who might replace him. Read’s tenure has been marked by strategic consolidation. Under his leadership, agency brands including GroupM and Y&R have been sunset in favor of a leaner model.
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2 weeks ago |
videonuze.com | Mark Stenberg |Rebecca Stewart |Trishla Ostwal |Mark Mwachiro
When Amazon introduced ads on Prime Video in January 2024, it said it aimed to have meaningfully fewer ads than rivals—reportedly, just two to three-and-a-half minutes per hour. Less than 18 months later, that number has quietly doubled. According to six ad buyers and documents reviewed by ADWEEK, the current ad load on Prime Video now ranges from four to six minutes per hour. And while that could bring down CPMs, buyers will be watching whether this impacts user experience.
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This is a story I’ve been working on for months. It’s long and detailed, disheartening and shocking.
[Sensitive content: SA] Two U.S. undergraduate students who attended Cannes Lions as part of an educational program have filed a report of sexual assault with Cannes police, accusing a U.S. ad industry contractor of sexual assault. https://t.co/yhhaVhK2Ct
RT @cindygallop: WELL DONE Emma and Julie for speaking up - and for going through the full rigorous process of filing a complaint with the…
I honestly think about this exchange ~ 3 times a week
