Shoshana Eilon

Feb 21, 2024 | mediacatmagazine.co.uk | Matthew Goldhill |Alex Carapiet |Shoshana Eilon |Ben Jeger

Digital ads are on the rise and ad blocking is increasing as well. Clearly, the system isn’t working, for advertisers or consumers. If it is broken, what should marketers be doing to fix things? We turned to people in our network for advice and guidance. If you have recently tried to read a news article on your phone you will know that the current system is deeply broken.

Nov 3, 2023 | mediacatmagazine.co.uk | Grace Gollasch |Andrea Buzzi |Jennifer Kattar |Shoshana Eilon

Before the era of influencers and content creators, a 17-year-old Stevie Johnson, with a stylish gelled quiff, shared his first-ever Facebook status update, marking the beginning of his digital journey:‘Stevie’s hair is styled to perfection.’ 16 years later, it will inspire a new content creator podcast series tailored for those fascinated by the ever-evolving world of digital content.

Jul 5, 2023 | mediacatmagazine.co.uk | Shoshana Eilon |Zack McDonald |Philip Koh |Alistair Vince

When I was in year 10…My school organized a ‘Take Your Child to Work’ day. I dressed up in my smartest skirt, packed into an overcrowded tube carriage and followed my father to his law firm in the heart of the city. My dad spent the day enthusiastically introducing me to his colleagues and trying to explain some of the finer points of copyright law.

Mar 17, 2023 | mediacatmagazine.co.uk | Nazli Selin Ozkan |Anton Jerges |Shoshana Eilon

Channel 4.0 has signed its first branded deal with e.l.f. Cosmetics, the US’s #1 favourite teen cosmetics brand which literally stands for ‘eyes, lips, face’, and is clean, vegan, cruelty-free and Fair Trade Certified.

Feb 20, 2023 | mediacatmagazine.co.uk | Azad Ali |Ross Negus |Shoshana Eilon |Dan Chorlton

Even to those in the media industry, the duties of a programmatic activation role can seem like a bit of a mystery. The skillset required are incredibly varied and encompass a wide range of professions. Sometimes working in programmatic can feel like doing multiple jobs at once, for which transferable skills from other industries can be very useful. Below are some cherry-picked positions to give an idea of the many skills a programmatic trading role involves.