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Aug 18, 2024 | 
mediacatmagazine.co.uk | Becks Collins |Al Mackie |Alistair Vince |Sean Hargrave
It Ends with Us is currently the second biggest movie in the US. The film is advertised with florals and a huge focus on the film’s star, Blake Lively, who promoted it in a now-controversial TikTok by telling women to ‘grab your friends, wear your florals, and head out to see it’. The poster and seemingly loved-up promo images of Lively and actor-director Justin Baldoni frame the film as positively romantic, a rom-com. A fun film for a night out with the girls. This year’s Barbie.
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Aug 12, 2024 | 
mediacatmagazine.co.uk | Thibault la Droitte |Fi Case |Alistair Vince |Emily Rich
Can established brands still be challengers? Or is this easy to say but hard to do within big organisations with lots of red tape? Covid-19 had a number of businesses acting like start-ups, but many have since largely returned to their old ways. Did many, or any, maintain a challenger mindset? Or learn anything insightful from how they operated during early pandemic years? Are any still acting agile as a result? If so, how? Our network replied…The biggest challenge for large organisations is inertia.
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Aug 4, 2023 | 
mediacatmagazine.co.uk | Natasha Randhawa |Alistair Vince |Amy Ramage |Charlotte Lam
The truth is that everyone lies. On average, we start telling fibs around age four, and it’s actually a positive sign of our development. Effective deceit indicates that we now recognise people have diverse thoughts, beliefs and experiences. Psychologists call this ‘theory of mind‘, and a study by Talwar and Lee (2008) revealed that children who lied skillfully displayed advanced theory of mind, refined social interaction skills and higher social cognitive development.
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Jul 27, 2023 | 
mediacatmagazine.co.uk | Amy Lewin |Alistair Vince |Amy Ramage |Charlotte Lam
How many times do we respond to the question ‘how are you?’ with those two famous words: ‘I’m fine’? It’s a universally acknowledged response that actually means nothing at all. How many of us actually feel fine? Which other adjectives would better describe our true emotions? Overwhelmed? Hopeful? Anxious? Grateful? Toxic positivity is rampant. Our lies have infiltrated our vocabulary like a poisonous infestation and we’re oblivious to their existence.
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Jul 25, 2023 | 
mediacatmagazine.co.uk | Rebecca Winch |Josh Tenser |Alistair Vince |Amy Ramage
On paper there is a gulf a mile wide between truth and lies and in that space is a grey-coloured ocean of nuance and contextWhat do you think of my new haircut? Did you like my parents? Is Father Christmas real? And, closer to home, did my presentation lose us that pitch? Does the team like me? If we all walked around speaking our truth it would be chaos. We’d be a society of lonely, isolated and insecure people all painfully aware of what everyone else really thought of us.
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Jul 24, 2023 | 
mediacatmagazine.co.uk | Josh Tenser |Alistair Vince |Ben Kay |Mike Chivers
It’s a strange world where the things people could choose to lie about are hanging out in the breeze for all to see. After all we live in a country where our Prime Minister readily admits owning shares in a hedge fund that heavily invested in Covid vaccine manufacturers Moderna. Whilst he banked millions during the pandemic as people died in their tens of thousands — he now runs our country on a policy of not paying doctors and nurses.
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Jul 20, 2023 | 
mediacatmagazine.co.uk | Alistair Vince |Amy Ramage |Ben Kay |Jonathan Izzard
Back in the 1740s, a young George Washington confessed to cutting down a cherry tree by proclaiming to his father, ‘I cannot tell a lie.‘ His father embraced him for telling the truth and declared that honesty was more valuable than a thousand trees. I like this story because it illustrates how much respect Americans have for their cherished first president and honesty in general, but ironically, the story is a lie, invented by one of Washington’s biographers after his death. Lies are everywhere.
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Jul 5, 2023 | 
mediacatmagazine.co.uk | Shoshana Eilon |Zack McDonald |Philip Koh |Alistair Vince
When I was in year 10…My school organized a ‘Take Your Child to Work’ day. I dressed up in my smartest skirt, packed into an overcrowded tube carriage and followed my father to his law firm in the heart of the city. My dad spent the day enthusiastically introducing me to his colleagues and trying to explain some of the finer points of copyright law.
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Jun 13, 2023 | 
mediacatmagazine.co.uk | Gigi Rice |Philip Koh |Alistair Vince |Abi Adamson
Funerals for bugs A 78 email long thread about the placement of a comma When the client said the language was victimizing but they were victims Double ended chapstick for your double ends Venus Williams vs a Venus Fly Trap Letting people sue each other for food preferences Making the actual product despite what legal say Adding an ‘er’ to a word of copy is not a claim of superiority Saskatchewan Bringing back Page 3 (for a good reason) Edible bath bombs Changing the speed of Pirate Ships in...
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Mar 2, 2023 | 
mediacatmagazine.co.uk | Mick Mahoney |Alistair Vince |Victoria Livingstone |Claudia Olivieri
What are we like in the workplace? Are we the same person after leaving the office, or do we unconsciously adapt to the context and the expectations we have to meet? If in our privacy we occasionally allow ourselves the luxury of wondering how we feel, at work we could feel under the weather and yet automatically show off the best smile as soon as we set foot in the office. A sort of automatism triggered by the environment where we spend most of our day.
