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1 month ago | 
forrester.com | Kim Herrington |Manuel Geitz |Brian Hopkins
Data and AI leaders need to be ready and able to articulate their value at all times. Back in my lifeguarding days, we had a drill where a supervisor would lob a red plastic ball into the water and we had mere seconds to snag it or face the music. Data and AI leaders are playing a similar game in enterprise boardrooms and offices.
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1 month ago | 
forrester.com | Martin Gill |Manuel Geitz |Jay Pattisall
This blog was co-authored by Enza Iannopollo, Principal AnalystThe last couple of weeks has been a bonanza of public sector AI related news in the UK. Rather than summarize it here, you can check out myself and my colleague Enza’s blog here outlining the policy decisions, partnerships, lack of signing up to global accords and not-so-subtle departmental name changes that UK dot gov have embarked upon.
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1 month ago | 
forrester.com | Manuel Geitz |Peter Wannemacher |Naveen Chhabra
Ever felt like your organization is a maze of disconnected teams, each working in its own bubble? You’re not alone. Many companies have tried to increase delivery speed with small, agile teams, but have ended up with a bunch of siloed squads instead of a cohesive unit. Enter the platform org structure—an increasingly popular option to break down silos and deliver scale.
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2 months ago | 
forrester.com | Lisa Gately |Manuel Geitz |Gina Bhawalkar
When I talk to B2B leaders about their generative AI (genAI) adoption efforts, I hear a mix of frustration, FOMO, and skepticism. Many feel stuck. They’re unsure whether their organization is behind, and they suspect other leaders have cracked the code. They also field tough questions about the ROI of adoption efforts. But the conversation quickly shifts when they ask the most impactful questions: “What can we do with where we are today?
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2 months ago | 
forrester.com | Manuel Geitz |Gina Bhawalkar |Enza Iannopollo
Picture an innovation team that continuously screens market trends, translates them into product designs, and assesses manufacturability and pricing scenarios – all in real-time. This is the promise of the AI-orchestrated, semi-autonomous innovation lifecycle. Generative AI (GenAI) is already reshaping the different stages of the innovation process by augmenting creative productivity.
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Jul 23, 2024 | 
forrester.com | Brian Hopkins |Christopher Condo |Manuel Geitz
Before 2022, software development primarily focused on reliability and functionality testing, given the predictable nature of traditional systems and apps. However, with the rise of generative AI models, the concept of model and AI alignment has become increasingly crucial. I had the privilege of contributing to a groundbreaking report titled Align By Design (Or Risk Decline), which explores this necessity and outlines essential strategies for AI alignment.
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Jul 23, 2024 | 
forrester.com | Manuel Geitz
Welchen Unterschied ein Jahr machtVor mehr als einem Jahr habe ich erstmals über Agents geschrieben, die von generativer KI (genAI) gesteuert werden. In meinem damaligen Blogbeitrag ermahnte ich die Leser, im Blick zu behalten, auf welche Weise genAI das Kundenverhalten verändern wird, und sich nicht nur darauf zu fokussieren, wie sich genAI auf die Produktivität ihres Unternehmens auswirken kann.
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Jun 14, 2024 | 
forrester.com | Jay Pattisall |Keith Johnston |Akshara Naik Lopez |Manuel Geitz
Marketing and advertising agencies’ ability to tap into the seemingly boundless opportunities of generative AI (genAI) is running into a stubborn human obstacle: the lack of AI expertise and employee concerns of obsolescence.
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Jun 12, 2024 | 
forrester.com | Akshara Naik Lopez |Manuel Geitz
Forrester Analyst Key Takeaways from SAP Sapphire Orlando 2024At the 2024 SAP Sapphire conference in Orlando, SAP unveiled several generative AI innovations and partnerships that showcase how the company is taking enterprise businesses to the next level in the era of AI. We heard from CEO and Executive Board Member, Christian Klein, and several other Executive Board Members, Julia White, Juergen Mueller, Scott Russell and Thomas Saueressig.
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Jun 12, 2024 | 
forrester.com | Akshara Naik Lopez |Manuel Geitz |Aldila Yunus
On June 5, 2024, SAP entered into a definitive agreement to acquire WalkMe Ltd., a leader in digital adoption platform (DAPs) for US $14.00 per share in an all-cash transaction, representing an equity value of approximately US $1.5 billion. How does this help SAP? WalkMe helps users with advanced guidance and automation features that enable them to execute workflows seamlessly across any number of applications resulting in higher adoption of the underlying application.
