
Peter Wannemacher
Principal Analyst at Forrester Research
Email: [email protected] Forrester banking analyst w/ insights on digital & brand strategy (plus takes on TV shows). Follow me if you want to live...
Articles
-
1 month ago |
forrester.com | Laura Ramos |Peter Wannemacher |Mike Proulx
On March 18, Adobe announced its agentic AI roadmap at Adobe Summit. Listening to the keynote presentations and watching the demos at Adobe Summit, I was impressed with their vision’s potential, the scope of change it portends, and the degree to which they featured B2B use cases and examples.
-
1 month ago |
forrester.com | Peter Wannemacher |Mike Proulx |Sam Higgins
Effective digital leaders treat strategy as both a verb and a noun: A cycle of work and outputs that sets an organization’s direction and continuously explores new ideas. A Strategy-on-a-Page is an output that lays out the essential components of your digital strategy on a single page.
-
Feb 28, 2025 |
forrester.com | Oliwia Berdak |Peter Wannemacher |Aurelie L'Hostis
FinovateEurope took place in London again this week and I was lucky enough to attend. This year marked my 12th Finovate anniversary, making me something of a veteran (or a diehard fan!). Over the years, I’ve witnessed the hype, the growing up, and the reckoning in the sector. While fintech won’t result in full market upheaval, it was exciting to see more energy return to the event this year. Perhaps unsurprisingly, this was mostly thanks to AI.
-
Feb 25, 2025 |
forrester.com | Manuel Geitz |Peter Wannemacher |Naveen Chhabra
Ever felt like your organization is a maze of disconnected teams, each working in its own bubble? You’re not alone. Many companies have tried to increase delivery speed with small, agile teams, but have ended up with a bunch of siloed squads instead of a cohesive unit. Enter the platform org structure—an increasingly popular option to break down silos and deliver scale.
-
Feb 7, 2025 |
forrester.com | Andre Kindness |Peter Wannemacher |Christina McAllister
On January 30th, 2025 the DOJ moved to block the acquisition of Juniper by HPE. They are concerned about 60% of WLAN market being occupied up by two vendors (HPE and Cisco) and that it would stifle any innovation coming from other vendors that have single-digit market share (which pretty much the rest).
Try JournoFinder For Free
Search and contact over 1M+ journalist profiles, browse 100M+ articles, and unlock powerful PR tools.
Start Your 7-Day Free Trial →X (formerly Twitter)
- Followers
- 2K
- Tweets
- 11K
- DMs Open
- Yes

RT @Criminalsimpson: What advantages does this motorcar have over, say, a train? Which I could also afford. https://t.co/hBTzwKI8Si

Her tweet was absolutely reprehensible. But yes, it 100% should be protected by the right to free speech. Shame on the UK government. https://t.co/7uXhb4TVIt

This data point is bonkers!!!

since 1996-97, teams that have trailed by 7+ in the final 50 seconds of the fourth quarter or OT in the playoffs are 4-1,702. we have 3 of those wins, and they're all this year. https://t.co/AShNS6FAWw