Toru Jhaveri

May 22, 2024 | mediacatmagazine.co.uk | Toru Jhaveri |Arnt Eriksen |Paul Greenwood |Chris West

Branding is rife with cliches. If brands enjoy being thought of as ‘authentic’ and ‘empathetic’, organisations enjoy being thought of as ‘collaborative’ and ‘inclusive’. Underlying all of these preferred buzzwords is the assumption that being people-centric and people-focused (both buzzwords in their own right) is a virtue that’s always in vogue.

Oct 23, 2023 | mediacatmagazine.co.uk | Toru Jhaveri |Yasmina Stitou |Imogen Kemp-Hunt |Emily Rich

I’m embarrassed to admit that I spend an inordinate amount of time thinking about sunscreenOver the course of my career I’ve worked on practically every kind of skincare and haircare product — face wash, traditional Indian soaps, body wash, anti ageing moisturisers, wet wipes, shampoos, conditioners, serums, hair colours, even a hair fall solution directed at men.

Oct 11, 2023 | mediacatmagazine.co.uk | Nazli Selin Ozkan |Amandine Shadia |Toby Beresford |Toru Jhaveri

I’m almost 30. Yet my default reaction to any kind of responsibility still seems to be flight…This was also the case when, at a dinner party, a close friend excitedly announced a gift she’d purchased for everyone in our friend group: a second generation Tamagotchi. This meant nothing to me, since I seem to have missed the whole craze the first time.

Sep 19, 2023 | mediacatmagazine.co.uk | Toru Jhaveri |Jenny Stanley |Richard Shotton |Amy Ramage

When I was in school through the 1990s, ‘reduce, reuse, recycle,’ was something of a mantra taught to us in classIt was one of a myriad of ways in which my classmates and I were being made aware of our responsibility to the environment, of our obligation to eventually become good citizens.

Jul 19, 2023 | mediacatmagazine.co.uk | Toru Jhaveri |Joel Stein |Scott Lavell |Simran Gill

Our relationship with truth resembles our relationship to almost all products and services — will the truth simplify my life in any way? Most importantly, in an age where appearances are everything — will the truth make me look good? We all have our quirks. Mine is an affection for local news from across the world.