Consumer Goods Technology

In the rapidly changing and highly competitive world of consumer goods, business leaders must stay informed about disruptive trends, transformative changes, and innovative ideas. CGT serves as a vital resource for these executives, providing access to pertinent information, opportunities to network with peers, and insights into top-notch business strategies and solutions. This helps them make more informed decisions regarding IT and overall business operations.

Consumer

English

Online/Digital

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Global

#563391

United States

#314272

Business and Consumer Services/Marketing and Advertising

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Articles

Campbell’s: ERP Integration and Strategic Pricing & Promotions Could Cushion Tariff Impact

4 days ago | consumergoods.com | Liz Dominguez

The Campbell’s Co. has several levers at its disposal as it looks to offset rising costs and supply chain volatility due to the tariff war and shifting consumer behavior. Strategies include business and network optimizations and price-pack architecture. Specifically, the company is expecting to get hit by Canadian retaliatory tariffs, U.S. Section 232 tariffs on tinplate and aluminum, and reciprocal trade actions impacting the Italy-based Rao’s portfolio.
E.l.f. Acquires Hailey Bieber's Rhode in $1B Bet on ‘Fervent’ Brand Engagement

1 week ago | consumergoods.com | Liz Dominguez

E.l.f. Beauty is expanding its portfolio by acquiring Rhode, a multi-category beauty brand founded by celebrity Hailey Bieber. Rhode launched three years ago, created by Bieber and co-founders Michael D. Ratner and Lauren Ratner. All founders, along with CEO Nick Blahos, will continue to lead the brand out of Los Angeles, California. Bieber will also serve as chief creative officer and head of innovation, with oversight of creative, product innovation and marketing.
Hormel Foods Turns Up the Heat With AI-Driven Flavor Innovation

1 week ago | consumergoods.com | Liz Dominguez

Artificial Intelligence Helps To Scale EffortsHormel’s product development process used to be reliant on manual, human efforts, according to Selk, but by overlaying AI, the company now integrates machine learning to speed up timelines considerably, with the added benefits of lowered costs and improved communications with customers. “AI is a great tool for eliminating repetitive tasks and for organizing large datasets,” says Selk.
How Chips Ahoy Uses Consumer Analytics to Drive Product Innovation

2 weeks ago | consumergoods.com | Liz Dominguez

An Insights-Driven Innovation PipelineAs an example, Chips Ahoy found that 20% of households were buying gluten-free cookies and crackers as the segment grew, but there was no mainstream option available on the market. “So, we decided to launch our gluten-free version of our original that delivers this delicious taste that those consumers want. We're giving them a chance to enjoy cookies that they previously couldn't have,” said Sarant of the May launch.
Ralph Lauren Leans on AI, Predictive Buying to Offset Tariff Risks

2 weeks ago | consumergoods.com | Liz Dominguez

Global trade dynamics continue to shift and intensify, prompting consumer goods companies to rethink their supply chain strategies. As a result, Ralph Lauren is turning to artificial intelligence and predictive buying to better navigate uncertainty and adapt to changing consumer behaviors. Ralph Lauren CFO Justin Picicci on Tariff Impact“While tariffs will primarily impact our gross margins beginning in the second half of the year, we have a proven toolkit to manage cost inflation headwinds.
How to Develop a Future-Proof Retail Execution Strategy

2 weeks ago | consumergoods.com | Samantha Nelson

Skip to main content Successful retail execution requires ensuring that the right products are on the right shelves at the right time in the right quantity. The data and logistics involved in that process have never been simple, but they are now facing a level of disruption last seen in the early days of the 2020 COVID-19 pandemic as tariffs and fears of an economic downturn cause widespread uncertainty for companies and consumers.
Optimizing Operations With Modernized Retail Execution

2 weeks ago | consumergoods.com | Liz Dominguez

Skip to main content Modern retail execution means keeping up with a retail landscape riddled with complexities due to quickly changing market demands. So getting products in front of consumers at the right time and place (and in the right amount) is often a complex dance that involves consumer goods companies, retail partners and supporting technology that optimizes but doesn’t get in the way.
Wolverine World Wide Centralizes Merrell & Saucony Product Development With Headquarters Redesign

2 weeks ago | consumergoods.com | Liz Dominguez

Wolverine World Wide has renovated its global headquarters as part of efforts to centralize its core business operations. The 40,000 square-foot, modernized facility, known as “The Factory,” is located in Rockford, Michigan. The transformation brings together the company’s two largest brands, Merrell and Saucony, the latter of which was recently relocated from Boston.
Levi’s Offloading Dockers, Authentic To Pick Up Brand

2 weeks ago | consumergoods.com | Liz Dominguez

More About the DealLevi’s launched Dockers in 1986 and expanded internationally in the early 90s by introducing a women's line. The deal, which is expected to close around the end of July, could reach up to $391 million through an $80 million earn-out strategy, depending on Dockers’ future performance under Authentic.
Dole Packaged Foods Hires Todd Stillwell to Lead Supply Chain Operations

2 weeks ago | consumergoods.com | Liz Dominguez

Dole Packaged Foods has named Todd Stillwell vice president of supply chain and manufacturing. He will be tasked with leading the company’s supply chain in the U.S. market, introducing new operational efficiencies and leading strategic initiatives for the business’s frozen manufacturing, warehousing, distribution, inventory control, transportation and import-export compliance departments. He will also help elevate partner relationships.