Modern Retail

Modern Retail is a media outlet that focuses on the ongoing transformation of the retail sector. Founded in 2019 by Digiday Media, Modern Retail provides insightful and trustworthy analysis of the changes reshaping the retail landscape. Our coverage delves into various aspects of the industry, examining everything from Amazon's evolving strategies to how stores are being reimagined as both experience hubs and fulfillment centers.

National, Trade/B2B

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Online/Digital

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#278364

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Business and Consumer Services/Marketing and Advertising

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Articles

Brands Briefing: What brands should know before jumping into Substack

2 days ago | modernretail.co | Allison Smith

A growing tide of brands is joining Substack, publishing newsletters under their brand name and using the platform as a direct-to-consumer marketing channel. Selena Gomez’s Rare Beauty, clean beauty brand Saie and sleep tech startup Loftie are among the increasing number of companies experimenting with branded Substack newsletters. Unlike traditional email blasts designed to sell products, these branded Substacks take a more lifestyle or narrative-driven approach.
Modern Retail Index: What's driving the financial performance of retailers like Amazon, Walmart and Sephora

2 days ago | modernretail.co | Li Lu

In the face of a shifting retail landscape fraught with new business demands and economic dynamics, the Modern Retail Index (MRI) aims to provide an in-depth look at how businesses have evolved their digital strategies to handle uncertain times. This research framework analyzes the maturity and breadth of a retailer’s digital strategy, not the retailer’s performance across all business aspects.
Research Briefing: Retailers invest in technologies and value-added services to elevate the in-person shopping experience

1 week ago | modernretail.co | Dania Gutierrez

In this edition of the Modern Retail+ Research Briefing, we look at retailers’ investments in value-added services and technologies like virtual try-on, which are intended to enhance the in-person shopping experience, as well as their plans for future expansion. Despite record growth across digital channels like online marketplaces and apps, physical stores remain a crucial part of retailers’ business strategies. According to Digital Commerce 360, .
Marketplace Briefing: Amazon shoppers stockpile baby formula and trade down to cheaper diapers before tariffs raise prices

1 week ago | modernretail.co | Allison Smith

This is the latest installment of the Marketplace Briefing, a weekly Modern Retail+ column about the ever-changing e-commerce marketplace landscape. More from the series →U.S. shoppers are rushing to Amazon to stockpile items like baby formula and trade down to cheaper brands before President Donald Trump’s tariffs spur price hikes.
Modern Retail Earnings Recap: Highlights from the first set of 2025 calls across apparel, pet and more

1 week ago | modernretail.co | Anna Hensel

In early February, retailers were still feeling optimistic about 2025. Though shoppers had grown fatigued by inflation, multiple brands and retailers, ranging from Walmart to SharkNinja, said during their earnings calls they were forecasting growth for the full year based on the value they believe they deliver to consumers, or based on key growth initiatives like a strong pipeline of product launches.
Why Walmart plans to aggressively open more gas stations over the next 5 years

1 week ago | modernretail.co | Mitchell Parton

Walmart has begun a five-year strategy to significantly grow the number of gas stations next to its new and existing stores. And, as it has aimed to do throughout its business, the retailer hopes to win over customers by offering the lowest prices in the market.
Retailers press pause on new locations as Trump's tariffs, the economy create uncertainty

1 week ago | modernretail.co | Mitchell Parton

Concerned about tariffs and the state of the economy in the first few months of Donald Trump’s second presidency, retailers are rethinking plans to lease or build new locations. Even before the announcement of elevated tariffs in April, U.S. retail leasing demand in the first quarter was the weakest it had been since the onset of the pandemic, according to a report from Cushman & Wakefield.
More brands turn to 'tariff sales' to drive demand before prices increase

1 week ago | modernretail.co | Allison Smith

As President Donald Trump’s far-reaching tariffs threaten to raise the cost of imported goods, some brands are taking amore promotionalapproach: launching “tariff sales” to encourage shoppers to buy now before prices go up. While some brands are tacking on “tariff surcharges” at checkout, as Modern Retail previously reported, others are appealing to price-conscious shoppers with discounts.
Brands Briefing: Tariffs are putting pressure on marketing budgets

1 week ago | modernretail.co | Gabriela Barkho |Anna Hensel

As most tariffs on China remain in effect, brands of all sizes are assessing how best to counterbalance the 145%-plus tariff rates. One of the most pressing questions they are grappling with is whether or not to cut their marketing budgets. It’s one of the most immediate ways that brands can slash costs — but it can come with significant long-term drawbacks.
'A powerful, sticky occasion': Egg dyeing demand persists even as egg prices hit $6 a dozen

1 week ago | modernretail.co | Melissa Daniels

With prices of eggs at historic highs, Paas, the 144-year-old Easter egg-dyeing company, is leaning on old traditions and new sales channels to boost sales. Joe Ens, president of Paas parent company Signature Brands, told Modern Retail that the company is seeing demand in traditional retail and grocery environments.But this year, it’s broadened its e-commerce strategy. It’s directly investing in and managing an Amazon channel for the first time after previously selling through resellers.