WWAY-TV (Wilmington, NC)

WWAY-TV (Wilmington, NC)

WWAY became the second television station in Wilmington on October 30, 1964. Founded by a group of local businessmen under Cape Fear Telecasting, WWAY has been affiliated with ABC since its inception. Initially, the station operated from the 10th floor of the Murchison Building in downtown Wilmington, offering stunning views of the city, Brunswick County, and the Battleship North Carolina across the Cape Fear River. In late 1969, WWAY relocated to a new facility a few blocks north on Front Street, marking the beginning of redevelopment in the northern part of downtown. In 2018, WWAY made another move to its current location in Magnolia Greens, just off US 17 in Leland. WWAY provides coverage to New Hanover, Brunswick, Bladen, Columbus, and Pender Counties. The Wilmington Designated Market Area (DMA) is ranked 129th, serving over 190,000 television households.

Local
English
Television

Outlet metrics

Domain Authority
65
Ranking

Global

#226525

United States

#46281

News and Media

#2003

Traffic sources
Monthly visitors

Articles

  • 18 hours ago | wwaytv3.com | Nate Mauldin

    WILMINGTON, NC (WWAY) — Earlier this month, the New Hanover County School Board voted along party lines to censure Democratic Board Member Tim Merrick after Republican Board Chair Melissa Mason said he violated district communications policies. As first reported in WHQR, that censure has sparked discussion about a different motion to censure Vice Chair Josie Barnhart that was drafted six weeks ago—also over email communications.

  • 1 day ago | wwaytv3.com | Nate Mauldin

    WILMINGTON, NC (WWAY) — Tariffs put in place by the Trump Administration continue to stir markets around the world as American consumers brace for higher prices. Those tariffs are beginning to affect small businesses—including some in the Cape Fear. Jim Mincher is the owner of Two Wheeler Dealer in Wilmington. Mincher has been operating the shop for 50 years, repairing and selling new and used bikes.

  • 2 days ago | wwaytv3.com | Nate Mauldin

    WILMINGTON, NC (WWAY) — After the death of Pope Francis Monday, reactions pour in from around the globe—including here in the Cape Fear. Dr. Paul Townend teaches British and Irish history at UNCW, with a much of his studies focusing on the history of Catholicism. Townend says Pope Francis will be remembered by many as a pope who focused on people.

  • 5 days ago | wwaytv3.com | Nate Mauldin

    WHITEVILLE, NC (WWAY) — Many in the city of Whiteville are trying to grapple with the loss of a mother who was murdered this week. On Tuesday, Whiteville Police responded to the Covey Run Apartments for a welfare check. They were checking on Terri Lashay Thompson after she didn’t pick up her two kids from school. Inside the apartment, they found Thompson dead. On Thursday, police arrested 52-year-old Anthony Sumpter of Horry County in connection to Thompson’s death.

  • 6 days ago | wwaytv3.com | Nate Mauldin

    WHITEVILLE, NC (WWAY) — Good Friday is a time for Christians around the world remember the death of Jesus Christ. Churches across our area are holding special services to mark the beginning of Easter weekend. Western Prong Baptist Church in Whiteville is celebrating by constructing a life-sized replica of the Garden Tomb in Jerusalem. According to the Bible, Jesus was crucified and laid to rest in a tomb, and he arose to heaven on the third day—leaving the tomb empty.