Brandon Purcell
Principal Analyst at Forrester Research
Correlation archaeologist, data wrangler, positivity distributor
Articles
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1 month ago |
forrester.com | Brandon Purcell |Jeff Pollard |Jitin Shabadu
Last week’s inaugural conference of the International Association for Safe and Ethical AI in Paris started with a dire warning from renowned computer scientist Stuart Russell: “There are two potential futures for humanity: a world with safe and ethical AI, or a world with no AI at all. We are currently pursuing a third option.” He said we’re in a moment where the entire human race is about to board an airplane that needs to stay aloft forever, and we have no safety standards in place.
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Jul 23, 2024 |
forrester.com | Michael O'Grady |Rowan Curran |Brandon Purcell
Digital transformation is a cornerstone of innovation and sustainable growth. The World Economic Forum estimates more than two-thirds of new value creation over the next decade could come from digitally enabled platforms. Forrester’s new global digital economy forecast measures the size and growth of the digital economy across technology spend, retail, travel and insurance e-commerce, ICT product and service exports, chip manufacturing and datacenters.
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Jul 23, 2024 |
forrester.com | Brandon Purcell |Enza Iannopollo |Brian Hopkins |Christopher Condo
What do discrimination, harmful content, unexpected outcomes, and catastrophic business failure have in common? They are all potential consequences of misaligned AI. They are also largely avoidable. Misaligned AI erodes trust among employees, customers, government and other stakeholders, and trusted AI will hold the key to enterprise AI success. Without trust in AI, enterprises will not be able to reap the full benefits and transformational impact of AI..
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Jul 18, 2024 |
forrester.com | Sharyn Leaver |Brandon Purcell |George Colony
Heading into a new planning season, there are reasons for measured optimism. The global economy remains resilient despite continued inflation concerns. Emerging technologies, most notably generative AI, are unlocking new paths to growth for those who move quickly and deliberately. Yet there is also the uncertainty that comes with an election year, as the presidential contest in the US and recent elections in Europe could have deep and far-reaching impacts.
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Jul 16, 2024 |
forrester.com | Brandon Purcell |George Colony |Andrew Cornwall
With the dizzying pace of AI-related breakthroughs and announcements, it may seem like every day is AI Appreciation Day. But a lot of that “appreciation” is just vendor-driven marketing hype. So today, on AI Appreciation Day, let’s take a moment to appreciate what AI is actually doing in the enterprise and beyond.
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Why do you invest in #data, #analytics, and #AI? To make better business decisions. But are your investments really impacting your decision-making? Please let me know by taking this 5 minute survey. https://t.co/QEgbtowVUq
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Happy AI Appreciation Day! In what ways are you using AI for Good? I’d love to hear from you. In the meantime, here’s some inspiration. #ai #AIAppreciationDay https://t.co/gsEyI0TwGM