Brendan Witcher

Feb 26, 2024 | forrester.com | Sucharita Kodali |J.P. Gownder |Brendan Witcher

In today’s fiercely competitive retail landscape, leveraging the power of AI and automation has become essential for growth and innovation. With challenges ranging from inventory management to shifting consumer preferences, retailers are increasingly turning to AI and automation technology to stay ahead. Forrester has released our review of more than a dozen of those solutions and mapped them according to maturity and utility in our Tech Tide framework.

Feb 23, 2024 | forrester.com | Brendan Witcher |Dipanjan Chatterjee |Arielle Trzcinski

In today’s increasingly competitive retail market, every technology initiative is pitched as do-or-die. So how do you make smart decisions about which technologies to invest in, to start testing, or to forego? For our annual “The Top Retail Commerce Initiatives For 2024” research, we interviewed 95 retail industry professionals from across the globe to gather their insights on the 30 retail commerce initiatives they believed would be “hot,” “on the radar,” and “hype” for the coming year.

Oct 26, 2023 | forrester.com | Sucharita Kodali |Brendan Witcher |Sandy Carielli

As the holiday season approaches, retailers are gearing up for what is often the most lucrative time of the year. While the festive season brings joy and cheer to both customers and retailers, it also presents a unique set of challenges, especially when it comes to fulfillment, delivery, and returns. In this blog, we explore some of the common issues that retailers face during the holidays and offer recommendations to address these three problems:Unexpected bursts in demand.

Oct 25, 2023 | forrester.com | Brendan Witcher |Sandy Carielli |Mike Proulx

In a world where digital technology is advancing at a rapid pace, retailers are faced with the challenge of reinventing their physical stores to meet the expectations of today’s channel-agnostic and digitally-savvy consumers. Advancements in technology and innovative ways of thinking about retail strategy haver ushered in a new era of shopping, where consumers are receptive to exploring new, diverse buying options and see value in self-service digital environments.

Aug 1, 2023 | forrester.com | Jitender Miglani |Diego Giudice |Brendan Witcher

Our newly-published research, US Online Retail Forecast, 2023 To 2028, shows that both offline and online US sales will reach record levels this year. As we’ve said many times – the store is flourishing and far from “dead!”In this post, I’ll focus on our forecast findings for offline sales specifically. Let us take a quick look at the offline retail sales growth trends.