Which?

Which? serves as the consumer advocate in the UK. We operate as a non-profit organization dedicated to safeguarding consumer rights. Our mission is to create a positive impact, ensuring that life is easier, fairer, and safer for everyone.

National, Consumer

English

Magazine

Outlet metrics

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Global

#12833

United Kingdom

#449

News and Media

#38

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Monthly visitors

Articles

What happened when we paid for a Booking.com that didn’t exist

3 days ago | which.co.uk | Trevor Baker

We found hundreds of reviewers complaining of being scammed in summer 2024, more in autumn 2024 and, now, again in April 2025, we still found dozens of complaints. For one property in Shrewsbury a reviewer said: ‘The property doesn't exist. Booking.com are aware of this and are still advertising it and are still taking peoples money!!!!!’ while another said, ‘Unbelievable Booking.com – you’ve had this reported so many times and haven’t removed it.’This is unsurprising.
New rules to stop banks from unfairly closing your account - Which?

5 days ago | which.co.uk | Chiara Cavaglieri

Banks will have to give 90 days’ notice and a clear explanation before shutting accounts from April 2026, under new rules to protect customers from unfair account closures, known as 'de-banking'.
Where in Europe has the most tourists?

6 days ago | which.co.uk | Trevor Baker

In 2023, almost 12.5 million people descended upon Mallorca, an island around a fifth the size of Wales. Almost 40% of them were there in July and August. Still, we were surprised when our analysis of European Commission tourism numbers showed that Mallorca is, by overnight stays, the most-visited place in Europe. It recorded more than 51 million overnight stays by tourists in 2023 – more than London, Paris and Rome. The island’s population is just 966,000.
Are private parking firms playing fair?

6 days ago | which.co.uk | Tali Ramsey

The number of privately issued parking fines continues to rise, and many motorists feel they're being unfairly penalised. In the first half of 2023, car park management companies requested more than 5m vehicle-keeper details from the DVLA to issue fines to drivers. This went up again by more than 600,000 by the second half of the same year. Then, by the first half of 2024, well over 6m details had been requested. This year, private parking firms are on track to issue another record number of fines.
10 sleep essentials for a great night's rest - Which?

6 days ago | which.co.uk | Lars Stannard

With options starting from under a tenner, our experts have picked some of their favourite ear plugs, eye masks, mattresses, pillows and duvets. While we don't have a magic bullet for a good night's sleep, the right products can help. Our experts have first-hand experience testing and using these items. Check out our expert picks for a better night's sleep, below, from cheapest to most expensive. Can't sleep at night? Here are 5 ways to help you create a more restful bedroom.
Which UK capital visitors rate best – and the city that beats them all - Which?

6 days ago | which.co.uk | Kate Pasola

London is often considered the go-to for a UK city break — but our survey suggests you’ll have a better trip by heading further north. When we asked almost 4,000 Which? members to rate their favourite UK cities, London finished a very respectable sixth place. But it wasn’t your favourite city. It wasn’t even visitors' favourite UK capital. Edinburgh and Belfast were both rated above London. Why? London’s high costs may be setting expectations that it struggles to meet.
5 things I'd never do as a gardening expert this spring

1 week ago | which.co.uk | Ceri Thomas

Every year Which? Gardening magazine runs over 60 trials, from plants to gardening techniques to tools, plus lawn mowers, grass trimmers, pressure washers and more. I'm also a keen gardener at home and have worked in horticulture for my whole career. These are the things I wouldn't do in my own garden, based on what we've learned from our trials. Follow this advice for great results in your own garden. Breathe new life into your outside spaces.
Overstretched trading standards teams struggle to investigate all scams and fakes - Which?

1 week ago | which.co.uk | Ellie Simmonds

Trading standards teams with limited resources are not always investigating scams, counterfeit goods and other crimes, Which? has found. We sent Freedom of Information (FOI) requests to all 187 trading standards teams in England, Scotland and Wales and found dramatically varying resources across trading standards services. This included a number of teams deprioritising key areas, which could leave both consumers and businesses exposed to a greater risk of harm.
Property scams: what are they and how to avoid them

1 week ago | which.co.uk | Tali Ramsey

Fraudsters employ many tactics to con you out of your cash – almost £9m was lost in 2024 to rental fraud alone. According to insights shared by property company Sell House Fast, property-related fraud continues to target home buyers, sellers and renters. Below, we look at the most common property scams and explain how to spot and avoid them. Scammers pose as genuine buyers to steal the personal details of the property owner.
Cheapest supermarket in April: has Aldi beaten Lidl? - Which?

1 week ago | which.co.uk | Hannah Walsh

Aldi was the UK's cheapest supermarket again in April, beating Lidl's loyalty prices by just 69p. We compared the prices of 79 popular grocery items and found that both Aldi and Lidl (with and without loyalty prices) were cheaper than shopping at Asda or Tesco with a Clubcard. Read on to find out where was priciest, plus how the supermarkets compared for a much bigger list of 200 products.