Food Navigator

3 days ago | foodnavigator.com | Augustus Bambridge-Sutton

For most people outside the R&D lab and the small number of countries that have approved it, cultivated meat has remained shrouded in mystique. An exciting innovation in the abstract, yes, but when it comes to what it actually tastes like, most have no idea. For a small group of consumers, that is no longer the case. In a free public tasting, the first of its kind, consumers were given the opportunity to try cultivated meat. What do consumers think of cultivated meat?

4 days ago | foodnavigator.com | Gill Hyslop

On 21 June, the European Commission confirmed it would open a Phase II review into Mars’ planned acquisition of Kellanova. This escalation means regulators believe there is a ‘real risk’ the deal may significantly reduce competition in several key categories, including savoury snacks, breakfast foods and frozen ready-to-eat meals. From the outset, the $36 billion tie-up between Mars and Kellanova looked like a match made in snacking heaven.

4 days ago | foodnavigator.com | Donna Eastlake

Rebranding is the word of the moment in food and beverage. From Pepsi to Pringles, brands across the food and beverage space are changing their look and tone. In fact, a study by marketing firm Bynder, found that 82% of marketers had recently taken part in rebranding projects. Added to that, 74% of the S&P 100 companies rebranded within their first seven years of operation, according to brand consulting firm Landor. Why are so many brands rebranding?

5 days ago | foodnavigator.com | Augustus Bambridge-Sutton

The popularity of dietary fibre is growing. On-pack claims are increasing, and have gone up significantly over the past five years. More recently, the ingredient has become the subject of an online trend – ‘fibremaxxing’ – which centres around putting as much fibre as possible into a meal. Fibre is most well-known for its benefits to digestive health. But there are other areas that the ingredient excels in, which fewer consumers know about.

1 week ago | foodnavigator.com | Augustus Bambridge-Sutton

GLP-1 drugs have taken the world by storm. Having been tried by one in eight adults globally, the weight-loss drugs continue to completely redefine the diet industry. But GLP-1 occurs in our body naturally, and can be stimulated by food as well as by drugs. What are the key ingredients that help the body produce the GLP-1 hormone? What is GLP-1? Glucagon-like peptide-1 (GLP-1) is one of the hormones that the body produces to initiate satiety, the feeling of being full.